1. Digital Marketing:- Manage and optimise digital channels, including social media, email marketing, and online advertising.- Monitor and analyse digital marketing performance metrics to refine strategies and achieve maximum ROI.2. Content Creation:- Generate engaging and relevant content for various platforms to enhance brand storytelling.- Coordinate with the content team to produce visually appealing and shareable materials.3. Event Management:- Plan and organise events to promote the gym and engage the local community.- Coordinate sponsorships, partnerships, and collaborations to amplify brand presence.4. Market Research:- Conduct market research to understand local trends, customer preferences, and competition.- Use insights to adapt marketing strategies and stay ahead of industry developments.5. Collaboration:- Work closely with the local team, including Route Setting and Operations, to ensure seamless integration of marketing efforts with overall business objectives.- Collaborate effectively with the international team, including regular communication with Boulder Planet Headquarters based in Singapore. Provide updates, share insights, and coordinate marketing activities to maintain a cohesive brand strategy across locations.

- Revitalized Instagram engagement through the strategic implementation of visually 40+ compelling designs, resulting in a substantial increase in user interaction and brand visibility.- Achieved the status of the most actively engaged participant of 70 scholarship awardees at UIN Bandung on Bank Indonesia West Java's Instagram account which contributing to heightened interactivity.- Assumed the role of Liaison Officer at the GenBI Fresh Economy Festival hosted at UIN Sunan Gunung Djati Bandung, effectively facilitating seamless communication and coordination between stakeholders, resulting in the successful execution of the event and enhanced 200+ participant satisfaction.- Led the Creative Team in developing event proposal designs for funding applications, resulting in a 35% increase in successful grant awards and a notable enhancement in the overall quality of submissions.

- Orchestrate and lead the seamless execution of Zoom and livestreaming events, delivering superior outcomes through strategic planning and active management.- Proactively managed end-to-end management of media, administration, and content preparedness throughout the entire event lifecycle, delivering exemplary outcomes from pre-event to post-event.- Championed the development of a meticulously researched and approved topic endorsed by Harisenin for an upcoming month-long event, resulting in a successful webinar that attracted 200+ participants.- Spearheaded the creation of 30+ compelling copywriting captions for Harisenin's innovative program platform, strategically deployed across Google Form, YouTube, website, and MailerLite channels, resulting in elevated engagement and positively impacting user experience.

- Led an event that held by Gerakan Orang Muda that initiated by Aliansi Remaja Indonesia in South Jakarta which aims to prevent COVID-19 around us through a yoga called Burn The Limits- Developed and executed visually compelling promotional materials, including banners, posters, and tote bags, to enhance event visibility on social media platforms. Achieved a 20% increase in online engagement and a 15% rise in event attendance through strategic design and targeted advertising.- Crafted and implemented dynamic marketing strategies to boost participant engagement, leading to significant increases in interest and measurable improvements in participant involvement.

- Effectively executed 500+ webinars via Zoom meetings from June to December. Consistently delivered high-quality results and facilitated meaningful virtual engagements.- Generating 36+ daily administration reports monthly, following each webinar conducted twice a day, to substantiate the successful execution of the webinars.- Guided event proceedings by directing speakers to ensure seamless alignment with planned agendas and adaptable responsiveness to dynamic event circumstances, contributing to the attainment of high-quality outcomes in webinars.

- Write and edit content for various communication channels- Create visual and multimedia content (such as infographics and videos) as required- Ensure consistency of message and brand image across all communication materials.

- Collaborated with the Program Division team to strategize and structure organizational program plans, ensuring seamless execution and delivering measurable results.- Responsible for the development of innovative and impactful online external programs, spearheading the creation of compelling social initiatives focused on anti-corruption efforts in Indonesia, resulting in heightened awareness and engagement.- Involved in leading the event as Master of Ceremony through a national webinar activity program which was attended by 15+ representatives of school and university organizations and non-governmental organizations from all over Indonesia