Working on improving the user experience for end users using the products of the bank.

Building Digital Journeys for the front-end users of the bank- Created end-to-end sprint planning for user-specific stories.- Stakeholder management by onboarding the Business team, Tech team, and various vendors.- Includes Requirement gathering from business owners to review UAT user stories and monitor production release

*worked with various startups as well established brands.*From SEO audit to implementing On-page SEO techniques.*Creating a SEO campaign for the clients.

• Digital Marketing outreach for Tools (Interactive Sessions / Enrolment) for Addressing Lives and Livelihoods of the Community.• Developed marketing strategies for the Services that RFIS is providing to increase user engagement over their platforms.

Created a strategic communication brief for Nestlé Barone: Identified the target segment, created a communication challenge as well as the brand solutions like the benefits, RTB and the message strategy

Strategic Communication Brief and Digital Strategy for Sirona’s Peebuddy • Underwent Consumer Immersions for the Target Group for Peebuddy• Identified the communication challenge and the brand solutions and conducted concept testing to finalize the communication for Peebuddy• Performed Keyword Analysis for Peebuddy, performed SEO & CRO and formulated the content strategy for Peebuddy • Created a digital strategy to help the brand achieve its objective… Show more Strategic Communication Brief and Digital Strategy for Sirona’s Peebuddy • Underwent Consumer Immersions for the Target Group for Peebuddy• Identified the communication challenge and the brand solutions and conducted concept testing to finalize the communication for Peebuddy• Performed Keyword Analysis for Peebuddy, performed SEO & CRO and formulated the content strategy for Peebuddy • Created a digital strategy to help the brand achieve its objective using paid ads on Facebook and Google and a Retargeting strategy Show less

• Live project with the 1mg- Online Pharmacy Store.• Worked in the field of customer acquisition for the Brand Awareness survey with the potential customers