Prinda Pracharktam is a partner at Digital Bites, a renowned digital marketing consultancy specializing in retail, branding, direct-to-consumer brands, and O2O (online to offline) businesses. With our focus on strategic consulting and digital expertise, Digital Bites sets itself apart from traditional agencies by working closely with clients throughout the entire process—from strategy development to implementation—to achieve their overall business objectives using the power of digital marketing capabilities.Prinda's journey began as a strategy consultant at Boston Consulting Group, where she honed her skills in analyzing complex business problems and delivering strategic solutions. Driven by her passion for entrepreneurship, she co-founded Glazziq, a start-up eyewear company that eventually caught the attention of Vision Venture and was successfully acquired.Drawing upon her experiences in strategic consulting, entrepreneurial ventures, and her keen interest in digital marketing, Prinda established Digital Bites. The consultancy's distinctive approach capitalizes on Prinda's ability to deconstruct business challenges, gain a deep understanding of clients' needs and goals, and leverage data-driven digital marketing strategies to provide innovative solutions.Joining Digital Bites means becoming part of a team that thrives on merging business acumen, entrepreneurial spirit, and cutting-edge digital marketing techniques to drive transformative results for our clients. Together, we help businesses thrive in the digital landscape by crafting and implementing tailored strategies that truly make a difference.

In Q1 2022, Glazziq Co., Ltd. was acquired by Vision Venture Co., Ltd. With this strategic synergy, our goal is to establish ourselves as one of the leading optical players in Southeast Asia.

Glazziq is the first full-scale O2O eyewear retailers in Thailand, aiming to provide the ultimate purchasing experiences to customers combining the benefits of clicks and bricks. Our value proposition includes:Ultimate purchase experiences Our platform makes it easy for customers to find the pair that suits them through high-quality content and navigation. We also offer them opportunities to try on different glasses at home with our “Home Try-On” program. Through our strong partnership with optical retailer, Better Vision, we are able to offer free eye examination and after-sales services to customers.Superior quality We source our frames from those suppliers for high-end fashion brands. We only use high-quality lens with European standard. Revolutionary price Through strong partnerships with world-class manufacturers, we are able to integrate our supply chain. We are able to provide great value to customers by assembling and shipping our frames directly from the factory to the customer. Our Web: www.glazziq.com Facebook: www.facebook.com/glazziqInstagram: www.instagram.com/Glazziq

As a Meta Client Partner, my primary responsibility is to cater to the needs of in-market retail and e-commerce clients, offering them a wide range of services including media planning, strategy development, measurement, and optimization. By closely collaborating with these clients, I gain a deep understanding of their objectives and challenges, enabling me to design and execute effective advertising campaigns that yield impactful results.With my expertise in media planning, strategic insights, and continuous optimization, I ensure that each client receives tailored and efficient solutions that align with their specific goals. By building strong relationships and delivering tangible outcomes, I contribute to the success and sustained growth of our clients' retail and e-commerce ventures.

World's first location-based photo decoration application (www.sticgo.com)Download FREE atiOS: bit.ly/sticgo_iosAndroid: bit.ly/sticgo_androidLUMIS Photo App (Selected by Apple to feature in over 50 countries) www.lumisapp.comRepostly App (Repost from instagram) Android: http://bit.ly/repostly_android

- Developed retail banking strategy and deposit strategy for Asia's leading retail banks- Conducted due diligent study including industry research and market research for downstream oil refinery in Asia - Implement PMI activities for one of Asia's leading telecommunication companies focusing in marketing and customer services- Developed strategy to help improve project management and supply chain management for one of Asia's telecommunication companies- Developed long term growth strategies for one of major Asia's leading automotive companies focusing in Thailand market

Helped to formulate and consolidate Digital Malaysia Initiatives by providing 2 months workshop to private enterprises with purpose to increase country's GNI

- Conduct spare part inventory management for Thai Airways International- Work temporary as a rotational material planner for Singapore Airline, Japan Airline and Cathay Pacific

Design operation flows and tracking system from factory to end customers aiming to reduce miss-match of data and improve products flow to warehouse overflow problems. Conduct feasibility of new project investment.