Priscila Menezes De Souza
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Priscila Menezes De Souza Email & Phone Number

Senior Media Manager at Initiative
Location: São Paulo, São Paulo, Brazil 11 work roles 4 schools
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✓ Verified May 2026 3 data sources Profile completeness 100%

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Current company
Role
Senior Media Manager
Location
São Paulo, São Paulo, Brazil
Company size

Who is Priscila Menezes De Souza? Overview

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Quick answer

Priscila Menezes De Souza is listed as Senior Media Manager at Initiative, a company with 100 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Priscila Menezes De Souza.

Priscila Menezes De Souza previously worked as Senior Media Manager & Connections at Ana Couto and Digital Media & Connections Supervisor at Ana Couto. Priscila Menezes De Souza holds Master Of Business Administration - Mba, Growth Leadership & Product Management from Fiap.

Company email context

Email format at Initiative

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Initiative

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Profile bio

About Priscila Menezes De Souza

I'm a media manager with over ten years of experience supporting key accounts clients across different industries. I have effectively managed cross-functional teams, multiple projects, and clients, providing consistency in brand, business, and communication strategies with deep media understanding and market connections.

Listed skills include Marketing Online, Marketing Digital, Marketing De Motor De Busca, Publicidade Online, and 3 others.

Current workplace

Priscila Menezes De Souza's current company

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Initiative
Initiative
Senior Media Manager
State of São Paulo, Brazil
Website
Employees
100
AeroLeads page
11 roles · 16 years

Priscila Menezes De Souza work experience

A career timeline built from the work history available for this profile.

Senior Media Manager

State Of São Paulo, Brazil

Senior Media Manager & Connections

Current

São Paulo, Brasil

- Management of a portfolio with over ten projects, including different customer profiles and segments, unlocking revenue opportunities- Spearheaded various kinds of research such as discovery and marketing mix modeling - from scripts, insights diagnoses, to tests. - Manage a cross-functional team in a variety of projects from intake, resourcing, workflow.

Apr 2021 - Present

Digital Media & Connections Supervisor

São Paulo Area, Brazil

Apr 2018 - Apr 2021

Media Supervisor

Vml

São Paulo E Região, Brasil

Data analyses for campaign optimization with Google Ads platforms and programmatic platform (DV 360)Created media data reports by analyzing primary and secondary goals, always within a complete funnel strategy. Researches for benchmark including sectorial studies, insights, and opportunities.

Feb 2018 - Apr 2018

Media Coordinator

Neogama

São Paulo E Região, Brasil

Media strategy management for large portfolio customers. Data analyses for campaign implementation and optimization on Google Ads. Building media data reports by analyzing primary and secondary goals, always within a complete funnel strategy.

Sep 2015 - Jan 2018

Media Coordinator

Dec 2013 - Mar 2015

Account Manager

São Paulo Area, Brazil

Mar 2012 - Nov 2013

Search Engine Marketing Analyst

Ad.Dialeto | Engagement & Performance

Implementation and optimization of campaigns in Google Ads tools, data analysis, and campaign performance. Reporting and analytics in Google Analytics

Nov 2011 - Mar 2012

Search Engine Marketing Analyst

Implementation and optimization of campaigns in Google Ads tools, data analysis, and campaign performance. Reporting and analytics in Google Analytics

2010 - 2011 ~1 yr

Assistant Media

Oon - Sinc Digital

Implementation and optimization of campaigns in Google Ads tools, data analysis, and campaign performance. Reporting and analytics in Google Analytics

Dec 2009 - Oct 2010

Search Engine Marketing Assistant

Implementation and optimization of campaigns in Google Ads tools, data analysis, and campaign performance. Reporting and analytics in Google Analytics

Nov 2008 - Nov 2009
Team & coworkers

Colleagues at Initiative

Other employees you can reach at anacouto.com.br. View company contacts for 100 employees →

4 education records

Priscila Menezes De Souza education

Master Of Business Administration - Mba, Growth Leadership & Product Management

Business & Academic Purposes English Exchange

I embarked on a 6-month immersion program in Vancouver, BC. This intensive experience allowed me to reach a C1 level in English focused on.

Business Language Exchange

I embarked on a 6-month immersion program in Dublin, Ireland. This intensive experience significantly boosted my confidence and competence.

FAQ

Frequently asked questions about Priscila Menezes De Souza

Quick answers generated from the profile data available on this page.

What company does Priscila Menezes De Souza work for?

Priscila Menezes De Souza works for Initiative.

What is Priscila Menezes De Souza's role at Initiative?

Priscila Menezes De Souza is listed as Senior Media Manager at Initiative.

Where is Priscila Menezes De Souza based?

Priscila Menezes De Souza is based in São Paulo, São Paulo, Brazil while working with Initiative.

What companies has Priscila Menezes De Souza worked for?

Priscila Menezes De Souza has worked for Initiative, Ana Couto, Vml, Neogama, and Grupo Tv1.

Who are Priscila Menezes De Souza's colleagues at Initiative?

Priscila Menezes De Souza's colleagues at Initiative include Fernanda Casas, Monique Carvalho, Nilton Jr. 🏳️‍🌈, Luiza Cortoni, and Adler Paulo Pacheco Araujo.

How can I contact Priscila Menezes De Souza?

You can use AeroLeads to view verified contact signals for Priscila Menezes De Souza at Initiative, including work email, phone, and LinkedIn data when available.

What schools did Priscila Menezes De Souza attend?

Priscila Menezes De Souza holds Master Of Business Administration - Mba, Growth Leadership & Product Management from Fiap.

What skills is Priscila Menezes De Souza known for?

Priscila Menezes De Souza is listed with skills including Marketing Online, Marketing Digital, Marketing De Motor De Busca, Publicidade Online, Google Analytics, Publicidade, and Google Adwords.

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