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Since graduating in 2005, I have specialized in information architecture, wireframing, prototyping, and usability testing with a strong focus on user-centered design. I have worked with major advertising agencies and two large banks in Brazil, contributing to numerous projects across various segments and platforms, including mobile applications, responsive websites, wearables, games, intranets, and interactive TVs.These diverse experiences have enabled me to collaborate with and manage cross-functional teams and clients, significantly enhancing my skills and knowledge. In recent years, I have successfully led key projects, further honing my expertise in the UX field.
Mvp
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Ux ConsultantMvp Jan 2023 - PresentMiami, Florida, United States
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User Experience ManagerBizcapital Dec 2021 - Nov 2022São Paulo, BrazilAs a manager at BizCapital, I led a UX team of 8 designers, supporting individual career planning and goal setting aligned with business objectives. I managed the UX backlog, focusing on company KPIs, and set clear priorities using an agile framework (Jira). I set direction by creating clear and impactful UX strategies for the main mobile app, with keen attention to detail throughout execution and launch. -
User Experience LeadBanco Santander Apr 2021 - Dec 2021São Paulo, BrasilAs a UX Lead, I led a team of 7 UX designers for the Credit Card team, who were suppliers for two design companies. I established clear UX patterns for the entire Credit Card Product flow, paying close attention to details and ensuring quality delivery from the suppliers. My responsibilities included analyzing customer behaviors, identifying opportunities to solve problems, and creating end-to-end experiences. I also implemented a routine for my team to collaborate with developers in order to ensure the feasibility and fidelity of designs. -
User Experience LeadBanco Original Dec 2016 - Jun 2020São Paulo, BrazilAs a UX Lead at Banco Original, I was responsible for all internal platforms for both individual and legal entity clients. I developed wireframes, prototypes, and high-fidelity designs using Sketch and Figma. Additionally, I taught interns how to create organized and simple documentation. I mentored designers on best practices and design processes for both discovery and delivery phases. In this position, I learned a lot and, after overcoming many challenges, I was able to work independently with some guidance to solve larger and more complex problems. -
Senior User Experience DesignerPontomobi Dec 2015 - Dec 2016São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Sketch and Figma;- Exploring, refining, and documenting solutions thoroughly;- Working independently with some guidance to solve larger and bigger problems. -
Senior User Experience DesignerLocaweb Jan 2015 - Aug 2015São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Sketch and Figma;- Exploring, refining, and documenting solutions thoroughly;- Working independently with some guidance to solve larger and bigger problems. -
Ux ConsultantMvp Sep 2013 - Dec 2014Orlando, Florida Area- Managing a UX backlog effectively, with clear priorities outlined for the project;- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Sketch and Figma;- Exploring, refining, and documenting solutions thoroughly;- Working independently to develop great projects.
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Senior Information ArchitectOgilvy Brasil Aug 2011 - Jun 2013São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Axure;- Exploring, refining, and documenting solutions thoroughly;- Working with a UI partner.In this position, I could win some awards: Happiness Refill about the project:http://www.shakemelikeascroll.com/happinessrefill/Awards2012 - LIA The New - Bronze winner2013 - The One Show - Design2013 - The One Show - Interactive -
Information ArchitectGrupo Tv1 Feb 2010 - Aug 2011São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Axure;- Exploring, refining, and documenting solutions thoroughly;- Working with a UI partner. -
Information ArchitectAgência Ginga Nov 2008 - Aug 2009São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Axure;- Exploring, refining, and documenting solutions thoroughly;- Working with a UI partner. -
Information ArchitectFcb Brasil Jun 2007 - Nov 2008São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Axure;- Exploring, refining, and documenting solutions thoroughly;- Working with a UI partner. -
Information ArchitectIsobar Feb 2006 - Jul 2007São Paulo, Brazil- Analyze customer behaviors, identify opportunities to solve problems, and create end-to-end experiences;- Creating medium-complex flowcharts and logic flows;- Developed wireframes, prototypes, and high-fidelity designs using Axure;- Exploring, refining, and documenting solutions thoroughly;- Working with a UI partner.
Priscila Loschiavo Skills
Priscila Loschiavo Education Details
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Design Centrado No Usuário - Design De Interação -
Design Digital
Frequently Asked Questions about Priscila Loschiavo
What company does Priscila Loschiavo work for?
Priscila Loschiavo works for Mvp
What is Priscila Loschiavo's role at the current company?
Priscila Loschiavo's current role is User Experience Designer | Information Architect | Product Designer.
What is Priscila Loschiavo's email address?
Priscila Loschiavo's email address is pr****@****.com.br
What is Priscila Loschiavo's direct phone number?
Priscila Loschiavo's direct phone number is +55 800 788*****
What schools did Priscila Loschiavo attend?
Priscila Loschiavo attended Universidade Positivo, Universidade Anhembi Morumbi.
What skills is Priscila Loschiavo known for?
Priscila Loschiavo has skills like Axure, Interaction Design, User Experience, Omnigraffle, Visio, User Interface Design, User Experience Design, Information Architecture, Wireframes, User Centered Design, Axure Rp, Morae.
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