Priscilla Kuan Iye Wen Email & Phone Number

Rio De Janeiro, Brazil

• Oversee the Rio marketing team, ensuring efficient execution of campaigns and projects
• Oversee daily execution of marketing campaigns, ensuring the integration of product notifications across email and digital platforms
• Develop creative briefs and manage stakeholder relationships, acting as a liaison to coordinate the production of promotional materials and notifications
• Analyze media performance and report on KPIs, using insights to inform strategies for product notifications and customer engagement
• Plan and execute events, providing results analysis to support sales teams and improve campaign effectiveness
• Conduct market analysis to identify trends and opportunities, adapting strategies to optimize reach and engagement

Rio De Janeiro, Brasil

• Developed and implemented social media content strategies, including scheduling and planning;
• Managed digital media campaigns such as SEM, SEO, and paid social to increase reach and enhance brand reputation;
• Monitored digital performance and engaged with consumers on social media;
• Conducted market and competitor analysis to identify trends and opportunities, adjusting content strategies as needed to improve brand positioning.

• Planned and executed campaigns involving influencers, coordinating from initial contact to promotional action execution;
• Coordination of integrated communication campaigns, ensuring the production of materials aligned with brand and institutional communication guidelines.
• Supervision of internal communication campaigns to engage employees, focusing on amplifying the company’s values and culture.
• Performance analysis of campaigns and strategic adjustments focused on optimizing results.
• Organized project campaigns, including budgeting, scheduling, and recording logistics. Negotiated with independent producers and ensured action feasibility;
• Worked with Communication and Brand teams to develop events and campaigns targeted at the child audience, promoting effective communication;

Rio De Janeiro, RJ, Brasil

• Developed and managed commercial projects, including creating scripts for advertisers and coordinating all project aspects;
• Designed and implemented innovative commercial formats, adapting strategies to meet specific client and market needs;
• Managed post-sales processes, ensuring client satisfaction and effective implementation of proposed solutions, and addressing feedback-based adjustments and improvements;
• Maintained close relationships with clients and suppliers, ensuring project delivery met expectations and deadlines;
• Conducted market research to identify new trends and digital communication formats, applying these insights to projects and campaigns.

Rio De Janeiro, Rio De Janeiro

• Worked at the in-house agency for Globo Channels, coordinating all phases of pre-production, production, and post-production for communication and branding projects;
• Created detailed briefings for planning and creation teams, ensuring campaigns met client needs and objectives;
• Managed budgets and delivery schedules, ensuring adherence to deadlines and financial limits;
• Conducted project follow-ups with clients, maintaining constant communication to ensure satisfaction and results delivery;
• Organized meetings and feedback sessions with clients to develop strategies and campaigns, adjusting projects based on needs and requests.

• Prepared studios and organized logistics for event productions and recordings, including costumes, casting, and locations;
• Assisted in budget preparation and coordination of all stages of audiovisual production.

Rio De Janeiro

Receive request from clients, their commercials and impletent art, bugs, create new ideas of commertials to enrich the client's product and launch on TV.- Atendimento ao cliente- Produção de conteúdo comercial- Recebimento de acompanhamento dos pedidos, aplicação e criação de novas ideias para enriquecer o produto e satisfazer o cliente

Rio De Janeiro

Create scripts and commercials from series and movies, also learn about the process of tv production. Criação de roteiros e chamadas de séries e filmes, além de aprender sobre todo o processo de produção de conteúdo para televisão

Rio De Janeiro

Planning a campaign, tracking all documents and contracts coming from agencies and crossing datas/checking the information.Planejamento de campanhas, acompanhando todo o processo de produção, documentos e contratos provenientes de agências e cruzando dados / verificando as informações.

Rio De Janeiro

User experience area: come up with a new system that helps analyze the consumer satisfaction towards the company's services.Área de experiência do usuário: criação de um novo sistema que ajude a analisar a satisfação do consumidor em relação aos serviços da empresa.

Bachelor'S Degree, Social Communication - Advertising And Marketing

Apparel And Accessories Marketing Operations

Produção De Moda E Styling

The Complete Digital Marketing Course

Scienza Della Moda, Fashion Studies

Ensino Fundamental; Ensino Médio