Priscilla Mellado

Priscilla Mellado Email and Phone Number

Growth | Marketing Strategy | Directorships @ Mellado & Co Pty Ltd
Priscilla Mellado's Location
Greater Melbourne Area, Australia
Priscilla Mellado's Contact Details

Priscilla Mellado work email

Priscilla Mellado personal email

n/a
About Priscilla Mellado

I am a marketer and product visionary who thrives on creating new products and services for strategic, untapped market opportunities. I bring 20+ years of business and commercial knowledge to the table with perceptive insights in market positioning, customer development, product portfolio strategy and current business drivers. With a history of leadership in consumer-focused businesses across a range of industries including FMCG, retail, radio broadcasting, telecommunications, international mission development and corporate wellbeing services, my skill is in providing strategic direction, customer focus, market positioning and communications, and marketing insights into the discussion based on a deep knowledge of the business.Throughout my multi-sector career and my time with The University of Melbourne, Coles Myer, McDonalds and Telstra and beyond, I gained the ability to see across the whole project, identify risks and keep the customer at the centre of decision-making. Able to think strategically and identify fresh opportunities, I pose the right questions to challenge past and current narratives. As an adaptable stakeholder manager with strong business acumen, I am able to build consensus and forge productive, sustainable relationships with key partners on the journey.

Priscilla Mellado's Current Company Details
Mellado & Co Pty Ltd

Mellado & Co Pty Ltd

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Growth | Marketing Strategy | Directorships
Priscilla Mellado Work Experience Details
  • Mellado & Co Pty Ltd
    Corporate Development
    Mellado & Co Pty Ltd Jan 2023 - Present
    Australia
  • Bendigo And Adelaide Bank
    Non Executive Director - Whitehorse Community Enterprises Limited
    Bendigo And Adelaide Bank Aug 2021 - Present
    Community Bank Blackburn South is operated by Whitehorse Community Enterprises Limited. The Community Bank model operates whereby Bendigo Bank provides the banking infrastructure and licensing requirements, while the community runs the branch and generates valuable funds to invest into their community. Together, Bendigo Bank and Community Bank companies share the revenue, with surpluses invested into the community via grants, sponsorships and dividends to shareholders.
  • Presbyterian Ladies' College - Melbourne
    Non Executive Director
    Presbyterian Ladies' College - Melbourne 2018 - 2022
    Presbyterian Ladies’ College is an independent, private day and boarding school for girls based in Melbourne and was one of the first independent school for girls in Australia. PLC currently caters for approximately 1,450 students from the Early Learning Centre (ELC) to Year 12, including 122 boarders.Current Board MemberMember of the Finance, Risk and Audit SubcommitteeFoundation Board Member
  • Positivemedia
    Director Of Brand And Product Strategy / General Manager / Strategic Marketing Manager
    Positivemedia 2016 - 2022
    Melbourne
    Positive Media is the home of Positive Radio, comprising of the brands 89.9 TheLight, TheLight MIX, TheLight Worship and TheLight Christmas.Provides strategic direction and leadership across the business, encompassing strategic marketing, general management, brand positioning, stakeholder engagement, competitor analysis, governance and growth. Reports to the CEO.• Established the marketing department and led an evolution of the brand to 89.9 The Light, in line with emerging technologies and the changing needs of the customer demographic. Rebranded other products to TheLight Digital, TheLight Mix, TheLight Worship, TheLight Christmas. • Developed, directed and implemented the Strategic Plan to the year 2024, involving digital transformation and navigating the business through a significant period of change.
  • Worldshare Australia
    Marketing Manager
    Worldshare Australia 2014 - 2016
    WorldShare exists to help Australian Christian organisations support their ministry partners overseas. With over 75 years experience, WorldShare is one of Australia’s leading Christian international aid organisations specialising in both community development and evangelical activities. • Led a major digital transformation, involving the Introduction of a new online system and website to enable online donations. Automated systems to better serve partners and ensure improved responsiveness to donors in Australia.• Worked with 10 Indigenous Partners on the ground in several countries and aligned with local organisations, ensuring the most effective use of donor funds in line with local needs and priorities.
  • Converge International
    Marketing Manager
    Converge International 2011 - 2014
  • University Of Melbourne
    Commercialisation Marketing Manager - Melbourne Ventures Pty Ltd
    University Of Melbourne 2006 - 2011
    Melbourne
  • Telstra
    Product Manager - Convergent Business Division
    Telstra 1999 - 2001
    Melbourne
  • Simplot Australia Pty Ltd
    Senior Brand And Category Management Roles - Birds Eye And Edgell
    Simplot Australia Pty Ltd 1997 - 1999
    Melbourne, Australia
  • Mcdonald'S Corporation
    Marketing Co-Ordinator
    Mcdonald'S Corporation 1995 - 1997
    Melbourne, Australia

Priscilla Mellado Skills

Management Marketing Communications Marketing Management Program Management Team Leadership Fmcg Marketing Marketing Strategy Training Product Management Strategic Planning Change Management Coaching Business Strategy Event Management Public Speaking Strategy Marketing Strategy And Execution Presentation And Public Speaking Creativity And Problem Solving Digital Marketing Leadership

Priscilla Mellado Education Details

Frequently Asked Questions about Priscilla Mellado

What company does Priscilla Mellado work for?

Priscilla Mellado works for Mellado & Co Pty Ltd

What is Priscilla Mellado's role at the current company?

Priscilla Mellado's current role is Growth | Marketing Strategy | Directorships.

What is Priscilla Mellado's email address?

Priscilla Mellado's email address is pm****@****.net.au

What schools did Priscilla Mellado attend?

Priscilla Mellado attended Australian Institute Of Company Directors, Australian Institute Of Company Directors, Monash University, Presbyterian Ladies' College.

What skills is Priscilla Mellado known for?

Priscilla Mellado has skills like Management, Marketing Communications, Marketing Management, Program Management, Team Leadership, Fmcg, Marketing, Marketing Strategy, Training, Product Management, Strategic Planning, Change Management.

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