Brand Development, Performance Marketing, New launches, Ecom focus for Dove Beauty Bar

Brand Building: TG analysis, story creationDesign Lead: Worked with designers to curate packaging and brand bookBrand Development: Product, Pricing Strategy Social Media: Set an overall social media stategy for the brand Ecom: Amazon Content + Keywords + other platforms such as Flipkart, Jio Mart + online grocery Digital: Strategy and overview for Performance Marketing on Amazon and campaigns on social Media- budgeting and weekly view. Tech- Website wireframe, UI/ UX +… Show more Brand Building: TG analysis, story creationDesign Lead: Worked with designers to curate packaging and brand bookBrand Development: Product, Pricing Strategy Social Media: Set an overall social media stategy for the brand Ecom: Amazon Content + Keywords + other platforms such as Flipkart, Jio Mart + online grocery Digital: Strategy and overview for Performance Marketing on Amazon and campaigns on social Media- budgeting and weekly view. Tech- Website wireframe, UI/ UX + apps for monitoring measures. Show less

Incubated My PAT meets, a community for academicians, to dialogue, discuss & devise innovations in ed & tech community.

Headed B2B marketing & sales for Toppr- Toppr goes corporate

Everything under the sun, from conceptualizing the brand to understanding the market segment we would like to position ourselves in, deciding the quality of product , packaging and design direction +++

I am into content & branding, and have helped a few brands formulate a brand story, and every touch point such as packaging, website design etc, along with all the communication matter related to the brand- print, social media, newsletters, blogs etc.​Here's a review of some projects that I've worked on:1. www.secretsenses.in Natural, Beauty Care Brand​: Brand Pedagogy, Brand Story, Website Content, Product Brochure, Training Brief, Blogs social media related work in the… Show more I am into content & branding, and have helped a few brands formulate a brand story, and every touch point such as packaging, website design etc, along with all the communication matter related to the brand- print, social media, newsletters, blogs etc.​Here's a review of some projects that I've worked on:1. www.secretsenses.in Natural, Beauty Care Brand​: Brand Pedagogy, Brand Story, Website Content, Product Brochure, Training Brief, Blogs social media related work in the next few months​2. Vibes: Skin care and body care clinics, PAN India- Multi Label Packaging Design & Content for a few products.​3. Pomarium: Premium French Skin Care Brand.  www.pomarium.fr Brand Presentation, Brochure Content, Press File ( English Version)4. www.tastesutra.comCulinary StartupFood Startup: ( Now on New Delhi Top 10 Trip Advisor)Brand Pedagogy, Brand Story, Content. ​5. The Knowledge Bus Schools- Came up with brand and learning methods strategy, Websiteup (www.tkbpreschools.com), social media content on https://www.facebook.com/TheKnowledgeBusGlobalPreSchool/ ​6. www.task91.comTechnology StartupWriting complete chat manual with multiple scenarios for a Chat Based Startup. The chat will be fed into the bot. Along with website content and other communication matter. 7. Auskin: Label Content for this Dermatological Whitening Cream. 8. DPS Panipat - Came up with school and learning strategy, website Write-Up9. WIP: Anadi- Ayurvedic skincare brand by a French biotechnologist-- Brand Story, Website Design & Content, Packaging Design, Content and digital. Show less

Backpacking across Europe for 3 months. Discovering new cultures, learning the local way of living in each region and making memories.

Explore alliances with 'Channel' Partners for HelpChat.Enterprise Solutions at One Direct

Business Head : Red Bull- Managed the internal P&L for RedBull distribution at Brindco.Business Head: Corona India - Negotiated budget with the sales team, analyzed MIS related to business growth and developed Corona India marketing plan with brand team. Restructuring department ways of working: setting processes and protocolsBudget AnalysisMade KPI's for all Head of Departments. New Technology Implementation

Financial Classes for School Students, age 4- 17.Learn how to manage money better, the basics of investing, importance of saving, considerable consumption and imbue your child with values that make him/ her a smart & savvy thinker !

Culinary Classes for students from age group 3- 14.Not just learning how to be a chef, but skill development for your child's holistic personality enhancement.

SME Consulting.Clients - GD Goenka, Bon- Ton Opticians, CT Co.

• Introduced a new hierarchical structure with enhanced duties for the respective supervisors to manage students on academics, co- curricular and discipline front.• Marketing – Preparation of brochures, website content & social media marketing• Face of the school to meet parents and students during admission time.• Strategized new concepts for staff hiring, existing staff training, student body upgradation, re-designed learning models, vendor selection & negotiation

• Gained deep understanding of the eCommerce platforms, processes & trade flow.• Liaised with multifunctional teams to solve queries in customer support team.• Presented reports on analysis of service effectiveness (MIS), identified weaknesses & gave recommendation of change in technology and process which was implemented immediately.• Achievements: • Recommended by London & Zurich eSales Team to support EMEA sales permanently, due to excellent customer satisfaction, through… Show more • Gained deep understanding of the eCommerce platforms, processes & trade flow.• Liaised with multifunctional teams to solve queries in customer support team.• Presented reports on analysis of service effectiveness (MIS), identified weaknesses & gave recommendation of change in technology and process which was implemented immediately.• Achievements: • Recommended by London & Zurich eSales Team to support EMEA sales permanently, due to excellent customer satisfaction, through process understanding, quick turnaround and relationship management.• Appointed to meet & train external traders to help them install, understand functionalities, demo Citi’s FX ecommerce platforms.• Successful (and out of job scope) cross sales for Intelligent Orders and FX Click application Show less

Competitive Intelligence - Unicharm Corp.