easyFood is part of the easy® brand of businesses with a mission to offer an alternative low-cost solution to local restaurants and takeaways. easyFood believes if both the restaurants and takeaways retain more, then the customer gets more too.Sir Stelios Haji-Ioannou started easyJet with the vision to offer low-cost flights to everyone at a time when competitor airlines said it wasn't possible. However, easyJet managed to start a low-cost flight revolution and went on to be a well-recognised global airline business and brand. With this same vision, Sir Stelios Haji-Ioannou believes easyFood can do the same by offering low-cost food delivery and disrupting this sector.In my role as Head of Creative, my job is to create, manage and deliver digital campaigns aimed at targeting both B2B and B2C customers. As a new start-up tech company, I'm involved in all aspects of the creative process - from day-to-day planning, creating and managing assets, collecting campaign data and exploring opportunities for how the brand and business can grow from a B2B and B2C perspective.Responsibilities include:• Create and execute all social media campaign assets to engage with B2B and B2C customers• UX/UI design (Figma and Miro)• Copywriting• Strategic planning for digital campaign delivery• Work with the Chief Marketing Officer to plan and manage key projects for B2B/B2C customers, Senior Stakeholders and Investors• Understand social marketing campaign data and look at ways to increase engagement• Create print material for B2B customers• Liaise and negotiate with print and merchandise suppliers• Take part in trade shows to engage with and recruit new B2B customers• Plan the studio's daily/weekly workload• Seek opportunities to create brand awareness and joint partnerships through digital and printCurrently, we have a small team at easyFood. We all work closely with each other in all aspects of the business and find opportunities to grow.

The University of Leicester is a leading top 20 historic global university and is famous for the finest research in genetic fingerprinting (DNA) and the discovery of King Richard III.As a Senior Creative Designer, my role at the university was to lead their most prestigious projects. I was also tasked to manage the team and triage workflow whilst the Studio Manager was on annual leave.Additional responsibilities included:• Lead Designer in developing and executing the brand identity across the university• Help triage the Design Studio workflow and distribute projects among the Designers• Be involved in all levels of online and offline projects and student engagement campaigns• Art direct photoshoots• Maintain and build the relationship between the Design Studio and Marketing Teams in the UK and overseas• Mentor and develop Junior and Middleweight Designers• Oversee projects given to Freelance Designers to ensure the creative is on brand and as per the brief• Present to key stakeholders within the UK and overseas• Artwork, copywriting, proofreading and sign-off print proofs• Create and understand animation for social campaigns using After Effects• Understand project and studio budgets• Liaise and negotiate with print and merchandise suppliers

Whilst at Thomas Cook my role as part of the In-house Design Team was to manage the creative of both online and offline assets for UK&I B2B and B2C customers. I was also tasked to create the marketing collateral for the 'Peaks' campaigns, seen online, on social platforms and within Thomas Cook Stores.I was also on the Thomas Cook Apprentice Mentoring Team, which involved looking after the well-being of our apprentices as they developed within their roles.Additional responsibilities include:• Creating and executing online and offline assets• Manage creative from concept to completed projects• Print management and maintaining client relationships• Working with teams across the business• Artwork, copywriting, proofreading and sign-off print proofs• Present projects to key senior stakeholders within Thomas Cook Group UK&I• Liaise and maintain relationships across departments within Thomas Cook Group UK&I• Work quickly and effectively in a fast-paced studio• Work closely and create joint venture assets for global partner brands such as; Disney, P&O, Universal, Cunard, Princess Cruises, plus many more.• Create and understand social media digital animated assets

Mass Market Publishing for a number of retail clients including; Asda, Tesco, Sainsbury's, WH Smiths, Aldi and The Works. The books were also co-editioned for countries including America,Australia, South America and Europe.Responsibilities include:• Project and design management of over 70 titles, ranging from reference to educational books• Design from concept to completed product.• Liaising with the production department to ensure book specifications are cost-effective• Assisting the Art Director with creative material for the Sales team and pitches• Product and packaging design• Maintaining designer/editor relationships• Overseeing in-house and out-house projects allocated to Book Packaging companies and Freelance Designers• Artworking and proof checking• Mentoring and overseeing the Junior Designers' projects

Part of the creative team and co-owner of Wildfire Advertising.A multi-disciplined advertising and marketing agency, specialising in online and offline communications for a variety of industry sectors including Automotive, Charities, Recruitment, Public Sector, Retail, Tourism and Fashion Accessories. Specialist services provided include:• Online and offline advertising• Corporate communications• Outdoor media• Media booking• Direct marketing• Copywriting• Print management• POS• Staff incentive solutions

CreativTypes was an automotive retail specialist agency that created B2B and B2C material for Audi and BMW automotive retail outlets.My role as Creative Designer was to create marketing material for both internal stakeholders and external clients. The marketing material needed to be inline with both Audi and BMW's brand guidelines.Role responsibilities included; • Deliver creative concepts• Liaise with Account Executives to deliver creative solutions• Liaise with local print suppliers• Assist the Creative Director with marketing solutions• Print management

Sytner Group is one of the largest motor dealer groups that represents the world's most prestigious motoring brands which include; Audi, BMW, Bentley, Rolls Royce, Porsche, Ferrari plus many more.Working as part of a team of 6 in-house Designers and Marketing Executives, my role was to create B2B and B2C marketing material with aligned to the manufacturers brand guidelines. I was fortunate enough to create marketing material for brands such as; BMW, Porsche, Lexus and many more.Role responsibilities included;• Design, copywriting and artwork creative concepts according to the manufacturer brand guidelines• Liaise with the Creative Manager and group automotive dealership Managing Directors to deliver creative solutions • Oversee the Junior Designers work• Presentation material for Dealer Principals and Senior Stakeholders• Brand management for the varied luxury and non-luxury automotive brands

I was part of a creative team working on various creative projects servicing clients in the Automotive industry and working on brands such as, Audi, Ford, Mercedes-Benz and Honda.Role responsibilities included;• Design, copywriting and artwork creative concepts according to the manufacturer brand guidelines• Work alongside the Studio Manager to deliver creative solutions that engaged customers and increased sales at the automotive retails outlets• Oversee the Junior Designers projects and also be a mentor• Presentation material for senior stakeholders within the business and clients• Brand management for the variety of automotive brands

Lead designer for a new publication (Auto Freeway) and co-designer for the Auto Trader Publication. Duties included: - Page layout - Advert designing - Magazine artworking - Speculative advert design