Pritha Moitra

Pritha Moitra Email and Phone Number

Founder, Brand Strategy, Marketing and Social Media @ Ember & Ink
Bengaluru, KA, IN
Pritha Moitra's Location
Bengaluru, Karnataka, India, India
About Pritha Moitra

13 years in Marketing

Pritha Moitra's Current Company Details
Ember & Ink

Ember & Ink

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Founder, Brand Strategy, Marketing and Social Media
Bengaluru, KA, IN
Employees:
2
Pritha Moitra Work Experience Details
  • Ember & Ink
    Founder, Brand Strategy, Marketing And Social Media
    Ember & Ink
    Bengaluru, Ka, In
  • Ember & Ink
    Brand Strategist
    Ember & Ink Jul 2024 - Present
    India
  • Amazon Web Services (Aws)
    Brand And Social Media Lead
    Amazon Web Services (Aws) Feb 2021 - Jul 2024
    Bangalore Urban, Karnataka, India
    - Communication and brand marketing initiatives for AWS India - Development and implementation of regional communications strategy, annual calendar and event strategy to drive engagement and build brand perception-Organic Social, Paid marketing, follower acquisition
  • Amazon India
    Social Media Lead
    Amazon India Jun 2019 - Feb 2021
    Bengaluru, Karnataka, India
    Leading Social Media Management for Amazon Corporate PR account, Amazon News India.* Driving end to end social media strategy for Amazon's owned channels. Break news about Amazon in India* Collaborating with various teams to design, build and develop campaigns that are newsworthy with the goal of establishing Amazon News India handles as the go-to destination for credible and timely Amazon India related news * Lead Social Media strategy for campaigns such as Amazon's Hyderabad Campus Launch, Amazon's Diwali campaign- 'Amazon Festive Yatra', Jeff's visit to India and more* Paid marketing, follower acquisition, managing marketing budgets * Work with C-Suite Executives to define their social media strategy
  • Amazon
    Marketing Manager
    Amazon Jun 2016 - Jun 2019
    Bangalore Urban District, Karnataka, India
    Leading marketing for the Home Entertainment category.- Drive all marketing initiatives & yearly calendar for Home Entertainment - Create seamless processes for execution of large events & brand launches - Owning goals around traffic, customer acquisition and other levers to achieve business growth- Owning and driving projects to enhance customer experience by creating store fronts, building interactive buying guides and more- Merchandising & planning ART, onsite & topical Events, flash sales - Exclusive brand & product launches from brands such as Mi, Samsung, Sony, TCL, Sanyo, Panasonic and more
  • Fcb Ulka
    Account Supervisor
    Fcb Ulka Apr 2012 - Jun 2016
    Bengaluru Area, India
    Client management and interaction Managing & enhancing SM identities for brands & individuals from varied business verticals on social platforms viz. Facebook, Twitter, LinkedIn, Instagram, YouTube, etc.Content development, management for such platforms, review/competrack reports.Client and vendor (designer/developer) co-ordination, work delegation among subordinates & interns/trainees360° digital campaign ideation and management/reporting, new business acquisition planningNew product/brand launch strategy ideation and execution, online/on-ground campaign integrationActive involvement in contributing towards division’s revenue targetsActive participation in pitching different brands across categories in a regular basisCoordination with sister agencies (Lodestar, Asterii and Interphase communications) in a regular basis to provide seamless services to the clientsPrivilege of working in a wide range of industry verticals which include automotive (Tata Nano, Jaguar Land Rover), beauty (Maybelline, Santoor, Enchanteur), paints (Nerolac), food brands (Sunfeast Dark Fantasy, Sunfeast Dream Cream, Mint-O Ultramintz, Sunfeast Delishus, Sunfeast Yumfills) corporate (Tata Sons, DMAI) etc.
  • Concept Digital
    Social Media Executive
    Concept Digital May 2011 - Dec 2011
    Fort, Mumbai
    Online Reputation Management, Content Strategies, Business Development, Social Media Campaigns,

Pritha Moitra Education Details

  • Institute Of Science, Mumbai
    Institute Of Science, Mumbai
    Zoology, Oceanography
  • Rastrsant Tukdoji  Maharaj, Nagpur   University
    Rastrsant Tukdoji Maharaj, Nagpur University
    Biotechnology, Zoology, Chimistry
  • Our Lady Queen Of The Missions
    Our Lady Queen Of The Missions
    Science
  • Nation Center For Science Communicators
    Nation Center For Science Communicators
    Science Journalism

Frequently Asked Questions about Pritha Moitra

What company does Pritha Moitra work for?

Pritha Moitra works for Ember & Ink

What is Pritha Moitra's role at the current company?

Pritha Moitra's current role is Founder, Brand Strategy, Marketing and Social Media.

What schools did Pritha Moitra attend?

Pritha Moitra attended Welingkar Institute Of Management, Institute Of Science, Mumbai, Rastrsant Tukdoji Maharaj, Nagpur University, Our Lady Queen Of The Missions, Nation Center For Science Communicators.

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