Consultant in Social-Media-Brand building, Gamification, Comms.-Planning, Content Creation & Social Media Management to Agencies - WebMattic, MAA Advertising, Bleu Advertising, Topline PR, Morph Interactive, PLAY LLPMarketing Consulting role at WebMattic India for Organic SEO and Paid Media Marketing.Skilled Prompt-Engineer for Gen-AI & Marketing-AI tools including ChatGPT.Mentor & Trainer at various MBA Schools:Soft-Skills & Public SpeakingStrategic Decision Making at Acharya Bangalore B-School (ABBS) Marketing at WaySpireConselling at Intern's ClubConsumer Psychology at TeenInternsSEO & SEM at Christ University. Examiner of MICA student project.Train & transform internal teams of clients in Content-Development, Content- Strategy and Comms. Planning for executing roles as Content Strategist of Social Media or as Creators.Work with start-up and early stage influencers to develop into Online Brands for interactivity - Dance with Deepti (KOL-1M), Spice it Upp (KOL), Canddella Learning, Posture Clinic, Zuge Electric, Discovery Network - Zedo, Urban Anna, Lancel of France, WachMe Mobiles.Key Integrator/ideator for multi-media approach for brand solutionsCourse writer for leading Social-Media Marketing course-wareJury Member of Huawei Social Biz Challenge organized by MICA in 2018

Creative Brand Strategist cum Filmic Story-Telling Producer.Provide strategy that translate to Cinematic Creative Elements for execution.Building up of story formats for Social Media Videos & Corporative FilmsShooting! Editing! Action-Design! Directing! 4D Film-Making!

Workshop on Creativity, Design-Thinking and Content Management. Social Media Management of the organisation.Video Production of the Course Content.

Invited to teach industry oriented subjects related to Brand, Media, Content, Creativity, Films & Design-Thinking Subjects Taught: Strategic Media-Content Planning, Digital Marketing, New-Media Innovations, Media Database Applications, Digital Social-Media Communications, Behavioural Economics, Consumer Psychology, Programmatic Advertising, Design Thinking, Creativity in Business Solution

Invited to teach industry oriented subjects related to Brand & Personality DevelopmentSubjects taught: Strategic Brand Management, Consumer Psychology, Business Research, Soft-Skills, Public-Speaking

Recognition: Asia Hospital Management Award for Best Social-Media Strategy of Apollo Hospitals.Turned around public online perception of Apollo Hospital from negative to positive that resulted in 8% jump in organic online visitor to conversion ratio from pre to post endeavours in two months.Developed Social, Content, Gamification & Digital Strategy for major clients of GenYPivotal Brand consultancy role in Integrating Advertising & PR with Social Media Apply Big-Data analytic using to understand & engineer Digital based activitiesSupervise Online Reputation Mgt (ORM) & draw Insights to recommend for Brand DifferentiationCreate Innovative Brand Solutions through Technology, Data-Analysis, UXs & Creative and led them towards brand objectives.Major Clients: Cigna TTK, Apollo Hospitals, Manipal Hospitals, MoneyTap other

Created Brand Expressions & Comms Planning for BMW, Ferrero Roche Gobal, Hindware to associate with Premium-ness without losing the mass market appeal for mass-media and social-mediaDeveloped Business and led newly acquired clients with P&L responsibility that gave 3x growth to agency.Worked with International Teams for Insights & Brand Strategy developmentAltered the Brand Plan for Hooq-Singtel for entry into Indian market to niche that gave 78% savings with full potential reach and expected level of adoption.Extensively researched & created Positioning for India centric Brand-Value for BMW, that struck the cord with Younger High Net-worth Indian of Metros & tier-1 townsMajor clients: Hooq (Singtel), Ferrero Rochee, Hindware, BMW other

Global first to use Digital as Anchor Medium in a Nationwide Brand-Launch campaign.Recognition: Jaago Re Social-Media Brand Campaign won Silver award for Best use of Digital Media at Goafest’09 and got mentioned in global Adage.com editionIntroduced IMC model to integrate Brand & Media Planning that brought 15% saving, and added effective planning and advertising spends.Planning resulted in high Velocity TOMA growth of Sunfeast, Chocofills, Candyman, MintoPlanned & Executed for Integrated Brand-Social Expressions for Jaago Re .Recommended for Brand Architecture reorientation for Tata Tea Agni, Premium & Gold, based on dynamic Ad-Stock modeling and research based consumer insights which resulted in 40% media savings with similar movements of brand track data.Finer Positioned TVS-Scooty that resulted in marketed share growth of 30% in a year.Brands handled: Tata Tea Jaago-Re, Tetley, TVS-Scooty. Britannia, TVS Scooty, Fastrack, ITC-Brands, Gillete, Levi's,

Developed the After-Noon Time-Band for Sony Enterainment Television that saw 3x growth in viewership in just 62 days.Employed Zaltman Metaphor Elicitation techniques (ZMET) to gain deeper insights for Content Engine.Producer (Product Placement) for Indian Idol.

Subjects. Live TV Production, Film Production. Scriptwriting, Camera, Film-Editing, Social-Media Video Production, TV Journalism, VisualFX

Youngest Live Television News Producer of IndiaProduced & Controlled 5000+ hours of Television ContentBrought 3 Prime-Time shows to #1 by optimum Content-Mix to Mood-Mapping thru Quali & Quanti techniquesProducer of UP Poll-broadcast 2002

Directed Documentary Film - We Shall Overcome - that was nominated for several awards.Extensively Directed Docu-Dramas capsule based on Psychology, Nature, Science Conservation, Medicine & Art for Television Channels