Research Analyst (Contractual)
Current• Platform Discovery: Identifying prominent retail and food service platforms in specific countries.• Data Verification: Re-verify collected data through sampling and pattern identification.• Conduct in-depth analysis of market trends to categorize trends (Themes, Ingredients, and Products) into specific phases, such as dormant, emerging, growing, maturing, or fading. This involves examining various data points, consumer behaviors, and market dynamics to understand the lifecycle of each trend.• Master Mapping File Creation: Develop detailed blueprints for new categories, which involve extensive research on ingredients and themes related to the category and product. This comprehensive research will culminate in a manual blueprint for the dashboard, which will be presented on the platform.• Trend Monitoring: Identify new trends post-dashboard launch to ensure timely insights.