Ryan Tng 湯騏鴻 Email & Phone Number

o An outcome-driven B2B marketing lead who holds the view that striking an optimal balance between “Art” and “Science” with a multi-disciplinary approach is key to exceeding B2B MarCom KPIs as a strategic business partner. o Regional marketer who is agile and process-oriented with a proven track record of developing effective Go-to-Market (GTM) strategies and campaigns to deliver business results on a global and regional scale.o A strategic planner with over 14 years of professional experience leading cross-functional teams and vendors of varying sizes across geographies, for large-scale digital transformation and change management projects in both the private and public sectors.o Spearheaded the formation of an in-house Business Intelligence team to provide data-driven market insights and strategy recommendations, with a focus on the TIC (Testing, Inspection, and Certification) industry in the APAC IMEA region.Key Competencies:Marketing Strategy | Content Marketing | Digital Marketing | Social Media Management | Brand Management | Public Relations | Employee Communications| Events Management | Funnel Optimization | Customer Relationship Management | Strategic Planning | Project Management | Matrix Management | Business Relationship Management | Business Intelligence | Data Visualizations | Market Research | Technology Development | Change Management | Agile & Waterfall Methodologies | Stakeholder Management | Forward Planning Working Knowledge:- MarTech Tools: Zoom, ON24, GoToWebinar, Meltwater, Unicepta, Oracle Eloqua, Salesforce CRM, Hubspot, Falcon, Hootsuite, Mailchimp, Canva.- Business Intelligence Tools & Platforms: Power BI, Tableau, Intelligence Plaza (MBrain), Fitch Solutions.