• Assisted in planning Paid Media Campaign such as Facebook, Google Ad etc.• Handled organisation’s social media platforms such as Facebook, Instagram, LinkedIn, Twitter etc.• Collaborated with graphic designer to ensure creative and engaging high quality graphics.• Assisted in conducting keyword research to identify relevant and high – traffic keywords and writing engaging content for website and marketing materials.• Communicated with industry professionals and influencers to amplify user generated content.• Prepared content for product listing on online platforms like Amazon, Dentalkart etc.• Handled various event-oriented task as needed for exhibition conferences such as Expodent etc.