A goal oriented enablement with deep expertise in customer, partner, sales & GTM teams' -training, certification & enablement. Responsible for global revenue with P&L responsibility. Built and managed customer & partner ecosystems. Hands-on experience in creating strong processes to build accountability and efficiency that supports high performance teams, customer community development, customer adoption, e-commerce/b2b/b2c sales, product marketing, GTM, CSAT program , business development, demand generation, digital marketing & global sales operations. Excellent in building and executing market penetration & expansion strategies, building operational teams grounds up and leading cross functional initiatives. Currently managing education businesses of MetricStream (MetricStream University & ComplianceOnline).Key Skills : - Partner ecosystem enablement & certification- Sales and GTM team skill enhancement- Role-skill matrix & KPI/KRI mapping- Sales, pre-sales, and GTM process leadership- End-to-end learning & development (hiring to productivity)- Innovative learning strategies (micro-learning, peer-learning, hybrid learning)- Digital transformation (LMS, training portals, content systems)- Customer community engagement & growth- Business growth & P&L optimization- Talent assessment & employee L&D- Go-to-market strategies for SaaS & e-learning- Demand generation & event management- CSAT program management- Digital marketing (ABM, ATL, BTL, deep marketing)
Metricstream
View- Website:
- metricstream.com
- Employees:
- 1244
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Sr. Director EnablementMetricstreamSan Jose, Ca, Us
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Sr. Director Msu & EnablementMetricstream Jul 2021 - PresentSan Jose, California, Us- Lead the global training strategy, training need assessment programs, skill-gap analysis and execution of training and enablement programs. - Design operational processes for instructional design, core content development, delivery format, automation, learning outcomes, certifications & continuous learning activities.- Supervise a team of trainers, subject matter experts, designers & other professionals/vendors involved in customer/partner/employee training & enablement to deliver the key milestones. Responsible for managing P&L of training & enablement team.- Manage the community portals, community growth and engagement strategy which enhances customer experience and converts customers to product champions.- Drive continuous improvement in digital infrastructure(LMS & Knowledge management systems), content standards, and feedback processes to elevate the training experience.- Manage the CSAT Program to check the level of customer satisfaction and launch enablement program to bridge gap. - Supervise the planning, coordination, prioritization, and execution of workshops, webinars, onboarding, certification and ongoing readiness on key releases.
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Avp & Head Of Gtm For It Grc SolutionsMetricstream Infotech (India) Private Limited Jun 2020 - Jul 2021Leadership role with responsibilities of GTM & Enablement Strategy for SaaS based IT GRC offerings. Achievement : 20 new logos in first 9 months of Launch .Demand Gen Strategy: Built end-to-end GTM strategy and directed multi-channel programs (digital, email, content, events) to consistently drive qualified leads. Develop campaigns and messaging for enterprise buyers as per buyer persona & use cases as per industry. Lead Scoring and Nurturing: Implement lead scoring and nurturing to ensure top-quality leads reach sales, focusing on high-conversion prospects.Team Management : Managed teams executing GTM, Sales, Demand Generation, Product marketing, Analyst relations, Partnerships, Customer & Partner Enablement.Cross-Functional Collaboration: Align closely with sales, product, partner and customer success teams for cohesive demand gen strategies and product messaging.Data & Analytics: Use analytics to measure and optimize campaign performance, prioritizing impactful, ROI-driven initiatives. -
Associate Vice PresidentMetricstream Infotech (India) Private Limited Apr 2019 - Jul 2021Managed Teams responsible for Customer engagement, adoption, Training & Enablement Program, GTM, ATL/BTL, Demand Gen, Customer acquisition for new and existing products.Strategize & quarterback global customer delivery & engagement/enablement campaigns for customer success, shortening rev rec cycle & decrease churn.
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Senior DirectorMetricstream Infotech (India) Private Limited Jul 2015 - Mar 2019Leadership Role for GTM, Partnership, Training & Enablement
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Director MarketingMetricstream Infotech (India) Private Limited Jan 2014 - Jun 2015- Managed Product Marketing Strategy, Demand generation, GTM, ABM, ATL/BTL, Digital Marketing & events (annually 600 online & 80 physical ) for SaaS and content based products.- Created ComplianceOnline and MetricStream University practice with responsibility of Global P&L.-Community development through partnerships with 1000 GRC experts engaging over 1 million users - Product Management of E-commerce portal, Learning Management System, Content Management system, forums
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Associate Director MarketingMetricstream Infotech (India) Private Limited Jan 2011 - Dec 2013
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Sr. Manager Product MarketingMetricstream Infotech (India) Private Limited Jan 2009 - Dec 2010
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Marketing ManagerMetricstream Infotech (India) Private Limited Jan 2007 - Dec 2008- Started online marketing team of MetricStream products and services i.e SEO, SEM, and email newsletter , Webinars, Events, PR for lead generation and branding- Go to market strategy, new market penetration - Sales tools adoption and automation of lead management - Creation of opportunity report, product collateral, case studies, cheat sheets, decision making matrix, competitor intelligence etc
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Asst. Manager Online MarketingMetricstream Infotech (India) Private Limited Mar 2004 - Dec 2006Managed various online marketing programs, lead generation and customer newsletter campaigns
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Sr Business AnalystSixthelement Systems Pvt Ltd May 2003 - Mar 2004Business analysis & consulting work for sales and marketing activities.Specialized in taking the product and services offering of start up companies and creating the A-Z plan to execute GTM and expansion strategy along with web presence.
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Marketing Strategy ConsultantVarious Companies And Entrepreneurial Ventures Jul 2001 - May 2003Involved in creation of 2 BPO companies focused on sales and marketing automationWorked with enterprise software companies to shape up market penetration strategyWorked with NGOs for their branding campaignsWorked with farmers organization for sustainable agribusiness program
Priyabrata Sahoo Education Details
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Institute Of Public EnterpriseMarketing And Systems -
OuatB Tech
Frequently Asked Questions about Priyabrata Sahoo
What company does Priyabrata Sahoo work for?
Priyabrata Sahoo works for Metricstream
What is Priyabrata Sahoo's role at the current company?
Priyabrata Sahoo's current role is Sr. Director Enablement.
What schools did Priyabrata Sahoo attend?
Priyabrata Sahoo attended Institute Of Public Enterprise, Ouat.
Who are Priyabrata Sahoo's colleagues?
Priyabrata Sahoo's colleagues are Rose Victor, Hari Krishna Setty, Ramakanta Mohanty, Syamasundari A, Surendra Shetty, Uttam Kumar Das, G P Raju.
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