Search Engine Optimization Executive
Kolkata Area, India
Implementation of SEO practices for all the in-house SEO Projects.• Use of SEO techniques to drive targeted traffic to the business site while getting the site ranked for non-brand terms.• Guest Blogging, Classified, Bookmarking, QnA etc.• Increased first page targeted keywords over 100% thus increasing revenue and decreasing PPC cost. • Developed methods to help all aged websites to increase their traffic by nearly 60%.• Regular SEO audits and performance reviews.• Managed all organic search strategy and implementation including all front-end web development.• Keyword analysis, recommendation documents and technical reports, and routinely dealing with complex SEO issues.On Page and Off Page Optimization• Set up robots.txt and .htaccess files for redirects, spidering and error pages• Created the SEO roadmap, which was later adopted as a template for other projects.• Managed successful link building campaigns (via email requests) domestically and internationally in the English & Arabic markets.• Manage day-to-day Digital tasks & projects.• Continually monitoring organic search rankings to increase traffic and sales• Analyzing website strategies and translating qualitative data into recommendations and tactics for revising the strategies.• The clear understanding of search algorithms and proper leverage these components in the SEO/SEM strategy.