Monthly Acquisition Specialist
CurrentAs a Monthly Donor Acquisition Specialist, I excel at leveraging data-driven insights to develop targeted acquisition plans. I have a proven track record of implementing innovative strategies across various channels, including digital marketing, direct mail, and events, to attract and retain monthly donors. My expertise extends to campaign optimization, segmentation, and personalized messaging to maximize donor engagement and conversion rates. I am skilled in utilizing CRM systems and analytics… Show more As a Monthly Donor Acquisition Specialist, I excel at leveraging data-driven insights to develop targeted acquisition plans. I have a proven track record of implementing innovative strategies across various channels, including digital marketing, direct mail, and events, to attract and retain monthly donors. My expertise extends to campaign optimization, segmentation, and personalized messaging to maximize donor engagement and conversion rates. I am skilled in utilizing CRM systems and analytics tools to track performance metrics and continuously refine strategies for optimal results. I am committed to making an impact & fostering meaningful relationships with donors, stakeholders, and team members to collectively make a difference in the world. With focus on: ▪︎ Direct Marketing ▪︎ Acquisition ▪︎ Retention ▪︎ Data Processing + Analysis ▪︎ Stewardship ▪︎ Donor Journey ●Working closely with internal stakeholders and external vendors to support multi-channel acquisition activities across face-to-face fundraising, DITV, digital, and direct mail to help achieve CNIB's philanthropic growth and strategic objectives. ●Ensuring a smooth-running acquisition process and an extraordinary monthly donor experience ●Supporting direct marketing campaign launches across Canada, including tracking, managing, and communicating with vendor territories nationally.●Supporting content creation and management for Direct Marketing stewardship material●Reviewing program performance Show less