Priyanka M.

Priyanka M. Email and Phone Number

Delivering exceptional Customer Experiences throughout their Journey powered by Technology | Marketing Technology Solution Architect @ EY
london, greater london, united kingdom
Priyanka M.'s Location
Centreville, Virginia, United States, United States
Priyanka M.'s Contact Details

Priyanka M. personal email

n/a

Priyanka M. phone numbers

About Priyanka M.

I am a digital marketing technologist and a Senior Manager (aka Senior Director) in the Customer Experience Technology Practice at EY. I am based out of McLean, VA. I am most passionate about helping clients understand how to activate their desired customer experiences through marketing technologies and how to logically, optimally architect their MarTech ecosystem. My expertise lies in marketing automation/ journey. In my nearly 15 years of Consulting experience, I have had the pleasure to lead and deliver projects of varied sized for large, complex commercial and government clients. I have led these organizations through their digital transformation journeys - from strategy & planning to implementation & operations. Industries that I have supported include Pharmaceutical, Healthcare, Retail, Federal Government, State Government, Technology, QSR, and Financial Services, among others.

Priyanka M.'s Current Company Details
EY
Delivering exceptional Customer Experiences throughout their Journey powered by Technology | Marketing Technology Solution Architect
london, greater london, united kingdom
Website:
ey.com
Employees:
296502
Priyanka M. Work Experience Details
  • Ey
    Senior Manager
    Ey Aug 2021 - Present
    Mclean, Virginia, United States
  • Ascend Greater Washington
    Deputy Vp Of Marketing
    Ascend Greater Washington May 2021 - Present
  • Accenture
    Digital Business Integration Manager
    Accenture Dec 2016 - Aug 2021
    Washington D.C. Metro Area
    * Led teams to build, test, and UAT 50 complex campaigns in three months. Managing campaign operations and platform enhancements of Adobe Campaign to deliver client KPIs.* Gathered requirements from various client teams & vendors to convert into user stories. Designed and implemented Adobe Campaign (AC) to meet client’s future needs using Agile & Waterfall methodologies.* Led and managed operations across four steams and 35 people concentrating on Marketo, event management platforms On24 & Certain, email marketing on Salesforce Marketing Cloud, data management, and language-skilled project managers supporting all of Americas for a multinational technology company.
  • Accenture
    Digital Business Integration Consultant
    Accenture Sep 2011 - Dec 2016
    Washington D.C. Metro Area
    * Designed and implemented AC for client’s healthcare professionals and consumers, while teaching and mentoring three new analysts in AC, using Scaled Agile Framework (SAFe) that enabled the campaign migration to be completed in less than a year with little impact. Stabilized the operations by establishing and reinforcing best practices and processes across the 50 people on-shore and off-shore operation teams* Internal Consultant - Managed project requirements and ensured a successful delivery of computer backup solution to approximately 6,000 users. Worked on strategy to increase awareness about IT Security in the organization using Gamification and company-wide social networking platform.* IT Planning & Prioritization Specialist - Managed IT Change Request (CR) process and backlog of change requests. Collaborated with Architect and Client team members to devise solutions for each CR. Once a CR was prioritized, worked with leadership to plan the CRs.* Sub-task Lead & Development Testing Lead - Led six developers of the sub-task team through development and implementation of a commercial-off-the-shelf product called TIBCO, decommissioning legacy interfaces. Back-up support to the overall Development Lead. Led the development testing effort for the release. Taught and built a development testing team, and delegated test cases accordingly to ensure timely and holistic testing.
  • Accenture
    Systems Integration Analyst
    Accenture Aug 2009 - Sep 2011
    Washington D.C. Metro Area
    * Development Tester - Coordinated and created the design document across four different architects and multiple team members. Addressed and incorporated client comments on the design document. Conducted Integration Testing of multiple developers' code and worked with the developers and the Requirements Team to ensure all scenarios have been tested. Documented test scenarios and results for reporting to the client.* Operations Deployment Specialist - Learned UNIX commands to maintain both the Production and Training environments. Deployed three major releases working with one to two team members. Led, independently, one major release to completion, delivering on time and on budget with minimum issues.* Requirements Analyst - Evaluated business requirements translating them into concrete and testable system requirements. Assisted the client to write successfully business requirements for a release as part of a "60-day Tiger Team" effort.
  • Accenture
    Intern Analyst
    Accenture Jun 2008 - Aug 2008
    Washington D.C. Metro Area
    Designed an automatic reporting methodology. Created queries to generate internal and external reports and escalated any discrepancies. Trained employees on the new system at the client site.
  • Qwest
    Inroads Intern
    Qwest Jun 2007 - Aug 2007
    Washington D.C. Metro Area
    Analyzed and completed orders to have certain dial networks removed, saving the company over $100,000 in monthly recurring costs from maintaining the dial networks. Analyzed and inventoried different network sites within the company to ensure accurate inventory of items in the database.

Priyanka M. Skills

Software Project Management Functional Design Business Process Design Sql It Transformation Integration Architecture Business Transformation Sd Functional Analysis System Requirements Integration Testing Component Testing Requirements Analysis Databases Unix Enterprise Architecture Management Consulting Business Requirements Demand Management Establish And Maintain Long Term Client Relationships Adobe Campaign Managing Offshore Teams Project Management Consulting Software Development Life Cycle It Strategy Business Analysis Requirements Gathering

Priyanka M. Education Details

Frequently Asked Questions about Priyanka M.

What company does Priyanka M. work for?

Priyanka M. works for Ey

What is Priyanka M.'s role at the current company?

Priyanka M.'s current role is Delivering exceptional Customer Experiences throughout their Journey powered by Technology | Marketing Technology Solution Architect.

What is Priyanka M.'s email address?

Priyanka M.'s email address is pr****@****ure.com

What is Priyanka M.'s direct phone number?

Priyanka M.'s direct phone number is +131284*****

What schools did Priyanka M. attend?

Priyanka M. attended Virginia Tech, Indian School Of Business.

What skills is Priyanka M. known for?

Priyanka M. has skills like Software Project Management, Functional Design, Business Process Design, Sql, It Transformation, Integration Architecture, Business Transformation, Sd, Functional Analysis, System Requirements, Integration Testing, Component Testing.

Who are Priyanka M.'s colleagues?

Priyanka M.'s colleagues are Brendan Crowley, Junqi He, Varun Sharma, Tony Pandzich, Sheng Ruei Lin, Cpa, Yingjing Y., Harshal Jadhawar.

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    Dallas-Fort Worth Metroplex
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    United States

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