Priyanka Mullan Email & Phone Number

Los Gatos, CA, US

Santa Clara, California, US

• Build strong partnerships with Product Management, Analyst Relations (AR), Public Relations (PR), Campaigns, Field Marketing, Marketing Communications, Sales, Customers, Partners, and Prospects to ensure cohesive.
• Work with sales, marketing, and partner/channel organizations that are trusted by many of the world’s largest companies, including 95% of the Fortune 100 clients
• Represent Veritas at multiple tradeshows for legal and financial data security.
• Develop and execute GTM strategies for Veritas’ suite of products that include compelling messaging, value proposition, target buyer/influencer personas.
• Research industry trends, competitors, regulations, data security best practices, and marketing to ideate toward Veritas’ data compliance and governance portfolio and its capabilities.
• Provide subject matter expertise for solutions and integrated marketing as part of a Data Compliance and Governance leader.

Foster City, CA, US

Foster City, CA, US

• Lead email campaigns for one of the four major verticals
• Collaborate closely with Account Managers, Developers, and Creative teams to develop emails campaigns
• Execute email campaigns using multiple ESP such as HubSpot, ExactTarget(Salesforce), Silverpop, MailGun, MailerLite, SendGrid, and MailChimp
• Report on analysis of results and provide insights and recommendations based on current and past campaigns
• Modifies HTML in email templates and optimizes emails for deliverability, open rates, conversion rates, mobile rendering, etc.
• Investigate and solve deliverability issues, including detailed analysis of bounces, spam complaints, opt-outs and ISP server responses

New York, New York, US

• Managed the digital marketing campaigns for ten major corporate accounts for fortune 500 companies
• Work with both large (Fortune 500 companies) and small businesses to purchase advertising space for their marketing campaigns on social media sites, print, outdoor, and radio.
• Measure the effectiveness of these investments; adjust the use of the available budget to effectively meet the client’s marketing needs and help them make important media decisions.
• Apply techniques of measuring social media campaigns, leverage tools embedded in excel for data analytics and integrate data available in social media dashboards provided by these websites.
• Prepare and deliver presentations for the clients on the results of these marketing campaigns. Based on these results, I advise clients on how to prepare for the workplace of the future and develop a smooth transition.

• Mosspaper is an electronic document signature website that has the ability to store important documents in folders on one website so that it helps companies stay more organized with their paperwork.
• My primary responsibility as a marketing research analyst was to benchmark our content and performance versus their competitors in the electronic document industry.
• As part of my research, I evaluated customer reviews in determining what needed to be improved on and what they were looking for in terms of the need for the website.
• In addition, I set myself up as a customer for my team and tested the website from a customer perspective for improvements.
• Understanding current and new industry/market trends
• Researching potential customers

• Marketing Intern
• Worked with the Marketing team to develop marketing programs and sales strategies for their field sales agents
• Attended daily sales briefings that set daily sales goals and discussion on sales and marketing techniques
• Represented the company as a field agent at various road shows and met weekly sales goals set for each team

• Carried the responsibility for managing the funds for the organization
• Used my knowledge of financial management and analysis to maintain proper financial records for the organization
• Built and maintained a relationship with the staff at the University of Colorado, Boulder finance department
• Managed the event sub committee of about 10 people by delegating across the group

• I started dancing with Kala Vandana Dance Company 15 years ago and became a senior dancer and leader in September 2009. But in 2013, I did my solo debut (2hours long) giving me the status of Company dancer and after.
• Professional dancer in several theatrical productions
• Assistant to the Director in teaching younger students
• Assistant to organizer of productions and recitals

• Areas of Responsibility:
• Marketing Chair
• Create flyers for events using PowerPoint and Microsoft Word
• Organize scheduled advertising such as tabling, bulletin boards, video displays, etc.
• Book rooms and social out reach to other organizations and people with information about events
• Worked with group’s email and Facebook page