Priyanka Singh Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

• Monitored community interactions, ensuring prompt responses and necessary escalations
• Collaborated with clients and internal teams to develop strategies, calendars, and outreach for user-generated content (UGC) and brand campaigns
• Coordinated with media agencies to facilitate content traffic in paid campaigns
• Conducted social listening to identify content opportunities and industry trends
• Developed and presented client-facing reports to track key performance indicators and identify opportunities
• Worked alongside digital strategists to execute effective social media campaigns

- Specialize in seamless campaign strategy, community/reputation management, and elevating community engagement.- Work closely with clients and internal teams to craft impactful strategies, calendars, and campaigns.- Manage content flow for paid campaigns, ensuring smooth operations with media agencies.- Conduct social listening to uncover valuable content.

Toronto, Ontario, Canada

• Led the strategic planning and execution of the company's social media and corporate launch, ensuring alignment with overarching corporate goals
• Delivered critical insights for marketing initiatives, established and managed marketing and advertising budgets, and upheld consistent brand messaging across all platforms
• Directed the creation of brand documents, setting tone and guidelines, and crafting investor presentations to communicate brand vision effectively

Mumbai, Maharashtra, India

• Formulated and executed comprehensive brand marketing strategies in collaboration with agency partners, enhancing brand visibility and engagement.
• Directed the management of social media platforms, budget allocation, and led reputation management initiatives, ensuring effective brand communication.
• Spearheaded coordination with BSH headquarters (Germany) and APAC (20+ countries) to standardize global content, processes, and guidelines, showcasing exemplary leadership and project management capabilities.
• Orchestrated influencer campaigns and optimized media buying activities, achieving a significant increase in Share of Voice (SOV) by over 60%.
• Developed and implemented Paid Search (PPC) and social boosting strategies, significantly enhancing brand presence across digital platforms.
• Utilized platforms such as Amazon Advertising and Spotify to fulfill programmatic advertising requirements, broadening brand reach and engagement.- Campaign highlights: #IndianKitchenKaDishwasher, #JashnKarKhulKar.

Mumbai, Maharashtra, India

• Served as the primary liaison for clients, guaranteeing the punctual delivery of projects
• Directed a team of 7-8 strategists, copywriters, and media planners, overseeing the successful execution of projects
• Formulated and implemented comprehensive strategic plans, including content decks, campaign flights, and budget management, to support both brand and social media strategies
• Successfully delivered complete brand films, orchestrated influencer campaigns, and expanded brand narratives across social media platforms
• Orchestrated digital campaigns encompassing public relations, launch strategies, YouTube advertisements, and social media amplification for renowned brands across various industriesClients: Bosch and Siemens Home.

Mumbai, Maharashtra, India

Global Business Management, Global Business

Master'S Degree In Communication And Journalism, Communication And Media Studies, A

Bachelor'S Degree, Communication, Journalism, And Related Programs, A