Priyanka Singh Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

• Monitored community interactions, ensuring prompt responses and necessary escalations• Collaborated with clients and internal teams to develop strategies, calendars, and outreach for user-generated content (UGC) and brand campaigns• Coordinated with media agencies to facilitate content traffic in paid campaigns• Conducted social listening to identify content opportunities and industry trends• Developed and presented client-facing reports to track key performance indicators and identify opportunities• Worked alongside digital strategists to execute effective social media campaigns• Developed social and marketing strategies that enhanced brand visibility by 40%• Managed projects and implemented strategies for their successful completionTools: Salesforce, Sprinklr, Hootsuite, Meta Business Suite, Meta Ads Manager, TikTok Ads Manager, Quid monitor Clients: Heineken, Sol Beer, Birra Moretti, TIFF, Visa, PC Optimum and INFINITI Canada

- Specialize in seamless campaign strategy, community/reputation management, and elevating community engagement.- Work closely with clients and internal teams to craft impactful strategies, calendars, and campaigns.- Manage content flow for paid campaigns, ensuring smooth operations with media agencies.- Conduct social listening to uncover valuable content opportunities and stay ahead of industry trends.- Develop comprehensive client-facing reports that track KPIs and highlight growth opportunities.- Collaborate with digital strategists to create and execute social media campaigns that exceed objectives.Brands I’ve worked with: TheaCare, Ashray, Pitchers Cafe Bar, Aarth Sattika, Studily, 25th Century Magazine, and many more!

Toronto, Ontario, Canada

• Led the strategic planning and execution of the company's social media and corporate launch, ensuring alignment with overarching corporate goals• Delivered critical insights for marketing initiatives, established and managed marketing and advertising budgets, and upheld consistent brand messaging across all platforms• Directed the creation of brand documents, setting tone and guidelines, and crafting investor presentations to communicate brand vision effectively

Mumbai, Maharashtra, India

• Formulated and executed comprehensive brand marketing strategies in collaboration with agency partners, enhancing brand visibility and engagement.• Directed the management of social media platforms, budget allocation, and led reputation management initiatives, ensuring effective brand communication.• Spearheaded coordination with BSH headquarters (Germany) and APAC (20+ countries) to standardize global content, processes, and guidelines, showcasing exemplary leadership and project management capabilities.• Orchestrated influencer campaigns and optimized media buying activities, achieving a significant increase in Share of Voice (SOV) by over 60%.• Developed and implemented Paid Search (PPC) and social boosting strategies, significantly enhancing brand presence across digital platforms.• Utilized platforms such as Amazon Advertising and Spotify to fulfill programmatic advertising requirements, broadening brand reach and engagement.- Campaign highlights: #IndianKitchenKaDishwasher, #JashnKarKhulKar, #HygienicallyCleanWithBoschTools: Jira, Hybris K2P, Salesforce, BufferAgency Managed: Isobar (Dentsu), Mediacom (groupM), iProspect, Pinelabs, Konnect Insights

Mumbai, Maharashtra, India

• Served as the primary liaison for clients, guaranteeing the punctual delivery of projects• Directed a team of 7-8 strategists, copywriters, and media planners, overseeing the successful execution of projects• Formulated and implemented comprehensive strategic plans, including content decks, campaign flights, and budget management, to support both brand and social media strategies• Successfully delivered complete brand films, orchestrated influencer campaigns, and expanded brand narratives across social media platforms• Orchestrated digital campaigns encompassing public relations, launch strategies, YouTube advertisements, and social media amplification for renowned brands across various industriesClients: Bosch and Siemens Home Appliances India, Yes Foundation, Akshara Foundation, W for women, Aurelia, Hyundai, Samsung India

Mumbai, Maharashtra, India

Global Business Management, Global Business

Master'S Degree In Communication And Journalism, Communication And Media Studies, A

Bachelor'S Degree, Communication, Journalism, And Related Programs, A