With 8 years of hands-on experience in Marketing & Brand Management, my current role is to craft brand & product-led communications with seamless execution across ATL, BTL & Digital, Developing F&A videos/CGIs, developing AOPs, marketing plans & calendar, budget allocation & management, media planning & buying and content creation.Having worked in organizations like Shriram Properties, TATA Housing, Hero Homes, Smartworld & Experion I have had the opportunity to work towards product planning, end to end GTM Strategies, new product launch & marketing for products across West, South and North Indian markets.At work, my biggest passion is diving deep into data & developing product, brand & marketing strategies off the back of that.In life, & at work, my biggest learning is to never stop learning!High Impact New Product Launches & Campaigns :- Smarter Noida by TATA Housing- Hero Homes Gurugram by Hero Realty- Ganga Greens by Hero Realty- Smartworld Gems by Smartworld Developers- Smartworld Orchard by Smartworld Developers- National Home Owning Day by TATA Housing- Smarter Noida at Amazon by TATA Housing- Khushiyo k do din by Hero Realty- Home Heist by Smartworld Developers- Live Life 5x by Smartworld DevelopersAwards & Accolades :- Awarded as an Outstanding Smartian of the year 2022 by Smartworld.- Awarded as Product Success Champion for FY 2021-22 by Smartworld Developers.- Letter of appreciation on ideating and executing the most successful campaign โ โHome Heistโ.- Letter of appreciation on the success of the product launch of โHero Homes Gurugramโ in the year 2018
Listed skills include Marketing Strategy, Marketing Communications, Social Media, Crm, and 10 others.