Priya Sony

Priya Sony Email and Phone Number

Head of Web Marketing @ Lumos
California, United States
Priya Sony's Location
San Francisco Bay Area, United States, United States
About Priya Sony

Growth-focused, product-minded, digital marketing professional with a proven track record of success. Passionate about technology, content, and design, data and analytics, experimentation and optimization

Priya Sony's Current Company Details
Lumos

Lumos

View
Head of Web Marketing
California, United States
Website:
klaviyo.com
Priya Sony Work Experience Details
  • Lumos
    Head Of Web Marketing
    Lumos
    California, United States
  • Klaviyo
    Head Of Website
    Klaviyo Aug 2023 - Present
    Boston, Massachusetts, Us
  • Pilot.Com
    Senior Manager, Web Strategy
    Pilot.Com Nov 2021 - Jun 2023
    San Francisco, California, Us
    Own the Pilot.com web strategy and experimentation roadmap.20+ CRO and growth focused experiments per quarter resulting in +30% improvement in conversion rates. Established website-as-a-product & implemented a culture of experimentation with emphasis on growth focused initiatives.
  • Proxy
    Head Of Growth
    Proxy Jun 2021 - Nov 2021
    San Francisco, California, Us
    » Now part of Oura: https://ouraring.com/blog/oura-acquires-proxy/• All things growth across the entire funnel.• Define and execute strategy and roadmap for paid acquisition (SEM), organic growth (SEO), content marketing, website, digital advertising, email marketing, and demand generation campaigns.• Build scalable foundation for measurement, reporting, and end-to-end tracking.• Drive pipeline and revenue growth for the sales team, through best in class lead generation programs.
  • Pagerduty
    Head Of Website & Seo
    Pagerduty Jul 2020 - Jun 2021
    San Francisco, Ca, Us
  • Pagerduty
    Sr Product Manager, Website & Seo
    Pagerduty Apr 2018 - Jul 2020
    San Francisco, Ca, Us
    • Establish website as a product, leading to increased performance, predictability, and improved processes, leading to overall organizational culture change.• Establish, execute, and report on global SEO strategy and performance; 80% YoY Organic growth in new users, 60% growth in YoY sessions• Managed and leveled up a team of engineers, establishing standard agile practices to mature Growth Web function• Lead cross-functional initiatives with eng, design, marketing, operations, and analytics to deliver high-performing web experiences• Built website A/B testing infrastructure, process, and strategy, resulting in 30+ experiments a year
  • Pagerduty
    Content Marketing Manager
    Pagerduty Apr 2016 - Apr 2018
    San Francisco, Ca, Us
    • Owned content marketing strategy across various channels and formats to drive qualified traffic, leads, and pipeline• 102% YoY growth in top 10 SEO keyword rankings through increased velocity of content creation and optimization
  • Hazelcast
    Senior Digital Marketing Manager
    Hazelcast Jun 2015 - Apr 2016
    Palo Alto, California, Us
    • Partnered with sales, engineering, bizdev, partner and events teams on content creation and delivery of digital marketing campaigns• Understand and influence the design of lead flow, pipeline generation, and marketing automation
  • Mulesoft Inc
    Digital Marketing Manager
    Mulesoft Inc Jun 2014 - Jun 2015
    San Francisco, California, Us
    • Developed and managed first content marketing strategy and editorial calendar for company-wide content• Produced, curated and repurposed long and short-form content for a number of personas and distribution channels
  • Mulesoft Inc
    Content Marketing Manager
    Mulesoft Inc Sep 2013 - Jun 2014
    San Francisco, California, Us
    • Defined and drove SEO strategy for increasing organic traffic and keyword visibility through technical enhancements and tailored content• Optimized and executed on integrated marketing campaigns — from long-form content to display ad messaging
  • Mulesoft Inc
    Marketing Writer
    Mulesoft Inc Dec 2012 - Sep 2013
    San Francisco, California, Us
    • Composed 100+ SEO articles on the topics of SaaS, SOA, APIs etc to boost site traffic, increase SERPs and generate high quality leads
  • Lifestyle Blog
    Editor
    Lifestyle Blog Feb 2012 - Sep 2013
    • Designed, developed and wrote for a lifestyle website • Focused on quality content while increasing SEO, keyword rankings, improving organic traffic• Conducted research and developed content strategy to deliver valuable material
  • Stratapps
    Technical Recruiter
    Stratapps Jul 2012 - Dec 2012
    Fremont, Ca, Us
  • Fremont Bank
    Client Service Associate Iii
    Fremont Bank Aug 2010 - Oct 2011
    Fremont, California, Us

Priya Sony Skills

Seo Social Media Lead Generation Blogging Marketing Recruiting Sem Crm Social Networking Web Content Analytics User Experience Html Project Management Content Strategy Content Marketing Saas Css Web Development Product Marketing Wordpress Optimization Pardot Web Project Management Searchmetrics Marketing Campaigns Google Webmaster Tools Google Analytics Landing Page Optimization Web Content Management Insightera Marketo Web Pages Web Design Writing Editing Drupal Developing Client Relationships Photoshop Adobe Creative Suite Community Relations Operations Php Banner Ads Display Advertising Salesforce Optimizely Inbound Marketing Seevolution Hootsuite

Priya Sony Education Details

  • California State University - East Bay
    California State University - East Bay
    Philosophy

Frequently Asked Questions about Priya Sony

What company does Priya Sony work for?

Priya Sony works for Lumos

What is Priya Sony's role at the current company?

Priya Sony's current role is Head of Web Marketing.

What is Priya Sony's email address?

Priya Sony's email address is ps****@****uty.com

What is Priya Sony's direct phone number?

Priya Sony's direct phone number is +151078*****

What schools did Priya Sony attend?

Priya Sony attended California State University - East Bay.

What are some of Priya Sony's interests?

Priya Sony has interest in Coffee, Making Lists, Good Times, Interesting People, Photography.

What skills is Priya Sony known for?

Priya Sony has skills like Seo, Social Media, Lead Generation, Blogging, Marketing, Recruiting, Sem, Crm, Social Networking, Web Content, Analytics, User Experience.

Who are Priya Sony's colleagues?

Priya Sony's colleagues are John Cox, Stephen Trumble, Saurabh Bansal, Meg Weigel, Justin Zipperle, Derek Walbridge, Kelly Woodruff.

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