An experience of more than 25 years in traditional as well as new media and entertainment business. Revenue Management and Profit Centre Head position and profile for last 10 years + in global media brands like Sony Entertainment Television, Star News Network, 9XM Media etc.I have been associated with start-up operations for most of my corporate and entrepreneurship projects and have successfully rolled out brands in M&E industry. My experience spreads across innovative media & entertainment projects on platforms like TV, Print, Digital, Ground Activation, Radio. My core strength is Business Development and Revenue Management for start up projects.Being part of startups in the last 2 decades, I have gained in-depth understanding and deep hands-on experience of the functioning of all the departments of media and entertainment industry (TV, Radio, Print, New Media, Ground Activation) such as Ad Sales, Programming & Content Management, Marketing, Research, Distribution, Admin, HR, Operations, Finance etc.I love to do start ups and help the project to attain a high scale of operational stability and sustenance in a shortest possible period of launch.Key Skill Set:Leadership Strategy FormulationPresentationNegotiation Relationship ManagementPeople ManagementGeneral ManagementProject Management