Hi, I’m Marco – passionate about bridging the gap between academia and the tech startup world.With nearly two decades of experience across education, tech, design, and retail, I’ve seen firsthand what it takes to turn ideas into reality. My expertise lies in guiding tech startup CEOs through the critical phases of securing seed funding, building a strong personal brand, and navigating the complexities of scaling a business.A bit more about my journey:- Educator & Coach: As an Adjunct Professor and Course Director at ISAG - European Business School and an Invited Assistant Professor at IPAM Porto, I teach marketing, management, and entrepreneurship. My passion is transforming complex business concepts into practical, actionable insights for students and clients alike.- Global Perspective: My academic path spans the Middle East, Malaysia, Germany, and Portugal, where I earned an MBA and PhD in Marketing and Strategy. This international exposure enables me to bring a diverse, cross-cultural approach to coaching and teaching.- Founder, North Star Advisors: Based in Porto, I founded North Star Advisors to coach tech startup CEOs in securing funding, crafting impactful personal brands, and positioning their startups for long-term success. I help CEOs identify product-market fit, refine their pitch, and build sustainable growth strategies.Balanced Life: Outside of work, I prioritize recharging—whether hiking, running, exploring new restaurants, or simply daydreaming for fresh inspiration.Let’s connect if you’re a tech CEO looking to raise your next round of funding, build a compelling brand, or navigate the challenges of scaling your startup. I’m here to help you take your vision to the next level.