As the first member of the in-house marketing team, I had the privilege of reporting directly to the CEO and COO. During my tenure, I achieved the following:✓ Successfully launched advertising campaigns in multiple countries, including the USA and Germany✓ Developed a comprehensive marketing strategy that prioritized competition targeting (Google & Microsoft email servers)✓ Managed social media accounts, creating a post calendar and producing engaging content, including videos✓ Successfully migrated the company blog to WordPress, taking complete ownership of its management✓ Improved ad measurement accuracy by transitioning from an external system to an internal one✓ Launched Microsoft Advertising, resulting in increased market penetration in the US✓ Collaborated with the design team to develop and test new landing pages✓ Coordinated external agency to produce high-quality marketing videos and manage website updates✓ Implemented a complete overhaul of measurement and tracking, including the unification of Google Analytics and Google Tag Manager, and linking with internal CRM data✓ Prepared automated dashboards using Data Studio✓ Developed and implemented scripts to automate ads monitoring and optimization processes✓ Integrated PPC with other marketing channels✓ Contributed to content strategy development and the production of marketing materials and print collateral

✓ Daily management of AdWords, Bing, Facebook and LinkedIn advertising accounts✓ Worldwide advertising with focus on USA + UK✓ Preparing and developing online marketing strategies✓ Reporting to decision-makers on client side (VP, Marketing Director)✓ Automated reports in Data Studio or Google Spreadsheets✓ Automated optimization via AdWords Scripts and Optmyzr tool✓ Leading workshops for clients and internal video trainingClients:• Socialbakers - Global advertising with main focus on US + UK. Social Media Marketing Suite. Successfully implemented Microsoft Advertising to increase market penetration and making SEM one of the best marketing channel for lead generation.• LEGO - Czech + consulting for Slovakia market. Focus on YouTube and reach in child target group despite targeting restrictions.• Brand Embassy - Advertising in 20 countries (incl. US, UK, EU). Digital CRM system• Philips - eCommerce, PPC management, creating templated for automated tracking. Preparing launch of Display advertising via Google Ads.• Nutraceutics - huge focus on conversions and CPA directly influencing agency's fee. Advertising with unlimited budget within KPI. Implementing remarketing strategy despite strict Google's policy for Dietary Supplements.

• Communicated with clients and suppliers such as Google, Seznam, or Facebook• Led and coordinated a team of PPC specialists, delegating tasks and ensuring optimal performance• Prepared and consulted on digital advertising strategies, including budget optimization, media mix or scope of work • Presented results to clients and internal stakeholders in a clear and concise manner, using data visualization tools and other presentation aids as necessary.

I was mainly creating content for Facebook and Instagram. This included planning content calendar, coming up with an idea to publish, combining created text with edited photos and analyzing data.Also I was communicating daily with fans via social networks.Daily usage of English and creative skills.

Customer retentionMaintaining and increasing customer experienceSelling telecommunication productsCustomer value managementOperating English customer line