Peter Romano Email & Phone Number

New York, New York, United States

Greater New York City Area

- Worked closely with US sales team to QA and deliver campaigns to hit necessary KPIs such as impressions, clicks, CTR, viewability, and completion rate- Was the team lead for direct and programmatic sales campaigns by for the US market- Analyzed all campaign and delivery issues and worked with solutions teams to solve optimizations when necessary- Designed and executed the new Voltax and Promotion Manager CMS for Minute Media’s CMS as well as video monetization

Greater New York City Area

- Handled new US demand sources within our DFP to gain new revenue opportunities by trying to understand which demand sources can be successful within our backend- Troubleshooted and assessed our top 3rd party partners within our MMPlus network by reporting and analyzing revenue streams through Google Ad Manager- Lead our integration for our Minute Media Plus platform by reporting, adjusting, and inspecting each publishers revenue and performance- Served as the main point of contact between advertisers and internal departments to ensure all client needs are met

Greater New York City Area

- Managed existing and new publishers based on backend insights through DFP ad stack- Reported, tracked, and analyzed digital ad campaigns for Demand and Direct sales team clients by executing reports and providing insights through DFP and Google Analytics- Conceptualized and constructed advertising campaign strategies for media buyers and advertisers

New York, New York, United States

- Performed at renowned music venues/festivals, including EDC Las Vegas, Project Glow Festival Elements Music & Arts Festival, Echostage, Avant Gardner, Academy LA and more- Released original tracks on notable labels such as Revealed Recordings, Smash The House, BODYWRMR and more- Surpassed 6 million streams across digital platforms such as Spotify, Apple Music, and YouTube.- Original music supported by world renowned DJs such as Hardwell, Steve Aoki, Blasterjaxx, Showtek, W&W and more.- Develop and manage the brand identity of Castor & Pollux, including visual aesthetics, social media presence, and merchandising strategies to engage fans and grow a loyal following of over 41k followers- Collaborate with promoters and event organizers to plan, promote, and execute successful events, ensuring strong attendance and performances- Manage the creation of promotional content such as teaser videos, press kits, and social media posts to maintain a consistent presence online and increase fan engagement

Greater New York City Area

Mount Pocono, Pennsylvania

- Assisted operations manager in handling enquiries and creating customer databases- Distributed promotional prices and gifts- Communicated new services and events to all patrons

Staten Island, Ny

- Collected IDs from students, faculty, and members of the college- Monitored member/guest authorized access to the facility- Provided general information regarding all facility usage areas and programming- Directed visitors to designated locations throughout the facility

Greater New York City Area

- Assisted with content curation for the company’s website- Managed an extensive catalog of high profile artists, labels, and publishers- Contributed editorials, event reviews and artist spotlights for the company’s blog- Compiled, and analyzed record label and music publisher data to develop monthly frequency reports- Provided support to social media efforts, surveying and reaching new target audiences- Involved with upgrading and improving the MixScan technology

Morehead, Ky

- Built and sustained strong customer relationships- Created brand awareness for each sponsor through marketing activities- Represented the company and its product through all social media platforms- Reported sales and inventory to tour leader to achieve sales goals- Generated $19,500+ in sales, highest of 4 regional tours

Virtual

- Supported all marketing activities through music related content- Coordinated one of the biggest livestream festivals for upcoming artists

Greater New York City Area

- Acquired important outbound leads to drive sports sponsorship sales- Assisted the Business Development Manager with sales calls- Set and implemented social media and communication campaigns to align with marketing strategies

Greater New York City Area

- Initiated strategies for social media platforms to generate brand awareness and traffic- Promoted over 15 events through social media platforms (Facebook, Twitter, Instagram)