Pierre-Olivier Rotheval Email & Phone Number

Luxembourg

Luxembourg, LU

I am the Head of Marketing (Directeur Marketing) for BIL since 01/2017. My role includes:- Management of the marketing & innovation team- Supervision of all marketing and branding actions and related KPIs- Management of the marketing plan and the marketing budgetStrong contribution to the perception shift from a legacy bank to an innovative / digital.

Luxembourg, LU

Management of relationships with the Fintech and start-ups ecosystems, mostly on:- member of the credit committee for startups (InnovFin)- investment and financing opportunities- incubators and accelerators partnerships- product and services integration- interactions with the Digital Tech Fund, a Luxembourg based seed fund Setup of the open innovation.

Luxembourg, LU

Management of all the online touchpoints of the bank in Luxembourg, Switzerland, Belgium, Singapore, Denmark, middle-east: web, social media, online advertising, digital signage. Management of a team with diverse skills: code, digital marketing, campaign management and community management. Deployment of analytics tools (Google Analytics with external cost.

Esch-sur-Alzette, LU

Palo Alto, CA, US

The Founder Institute is an American business incubator, entrepreneur training and startup launch program that was founded in Palo Alto, California in 2009. Although based in Silicon Valley, The Founder Institute maintains chapters in over 80 cities and more than 40 different nations across the globe

Luxembourg, LU

Customers acquisition through online advertising and the social media, digital marketing strategy beyond the web, with a strong focus on results and ROI. In charge of the "Orange Account" promotion on the digital space. ING was the first-mover in Luxembourg in client acquisition through digital channels.

Luxembourg, Luxembourg, LU

Developed Interact mobile activities: mobility portals and connectivity tools for the nationwide HotCity Wi-Fi initiative, tightly integrated to cities mobility strategy and city-branding schemes.

Luxembourg, Luxembourg, LU

Developing marketing strategies for prominent companies & organizations. Business development, key account management, I.T., new media / social media / e-marketing services.

Business Development: Developed key accounts with prominent French companies and public sector like EADS, Thales, Unifrance, Geopost. Generated a 1,3 M€ turnover while delivering 110 days of consulting per year. E-business sales specialist from clients’ meeting to team recruitment (mostly J2EE technologies).Selected accomplishments:Thales Group counselor.

Founder, CEO: Business development, project building (architecture, team) and management.Software Architecture: Design of point-of-sale solutions: international use (Europe / USA), for SEB / Moulinex and fashion outlets (incl. PUMA France). Software flow mapping, process re-engineering & instrumentation. Built upon RetailPro and connected to SAP.Business.

IT Consulting: Proof of concepts (Trojan horses, virii) for CAC40 companies, software breach disclosure, newsletter / push e-service (banks, insurance companies, defense sector). Internet / intranet project management.: development team & project management: consumer incentive programs, corporate web presence. Clients: credit card companies, prominent.

CTO: Migration from a « brick & mortar » to an e-business business model. Conception of software design requirements, project management, delivery control. Company bought by Vivendi Universal Publishing then Accor Services.Advisory services: Supplier relationship management, process optimization and re-engineering. Key accounts: Société Générale, BNP.

Business development: Skyworld SA was the first B to B internet solutions provider in France. From lead detection to final agreement, I’ve been one of the first Internet solutions business developer in France. The company since became “Cegetel Entreprises”. Generated a 305 k€ revenue for the first year, mostly with internet / intranet sites contracts.

Organisation Des Entreprises, Economics, Finance, Management

Prépa Hec, Economics