Pierre-Olivier Rotheval Email and Phone Number
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Designing relevant marketing experiences across retail, corporate and wealth management businesses, and passionately building bridges between the start-up ecosystem and the banking industry.
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Head Of BrandBanque Internationale À Luxembourg (Bil)Luxembourg -
Head Of Marketing & InnovationBanque Internationale À Luxembourg (Bil) Jan 2017 - PresentLuxembourg, LuI am the Head of Marketing (Directeur Marketing) for BIL since 01/2017. My role includes:- Management of the marketing & innovation team- Supervision of all marketing and branding actions and related KPIs- Management of the marketing plan and the marketing budgetStrong contribution to the perception shift from a legacy bank to an innovative / digital player - with proven results -
Head Of InnovationBanque Internationale À Luxembourg (Bil) Mar 2015 - Dec 2016Luxembourg, LuManagement of relationships with the Fintech and start-ups ecosystems, mostly on:- member of the credit committee for startups (InnovFin)- investment and financing opportunities- incubators and accelerators partnerships- product and services integration- interactions with the Digital Tech Fund, a Luxembourg based seed fund Setup of the open innovation process (including innovation camp and intrapreneurship strategy) and a customer experience approach. -
Head Of Digital MarketingBanque Internationale À Luxembourg (Bil) Jul 2012 - Sep 2015Luxembourg, LuManagement of all the online touchpoints of the bank in Luxembourg, Switzerland, Belgium, Singapore, Denmark, middle-east: web, social media, online advertising, digital signage. Management of a team with diverse skills: code, digital marketing, campaign management and community management. Deployment of analytics tools (Google Analytics with external cost data injection and custom dimensions, Kissmetrics funnel analysis), development of campaign reporting tools for both online and above the line campaigns. Elaboration and roll-out of global online campaigns using Facebook Ads (incl. Remarketing), Google Adwords (including mobile and remarketing). Design and roll-out of a worldwide SEO strategy with industry standards (Moz) in 2014. Achieved a dramatic growth of online traffic to the bank touchpoints. -
Member Of The Evaluation CommitteeTechnoport Sa 2016 - PresentEsch-Sur-Alzette, Lu -
MentorFounder Institute Sep 2018 - Sep 2019Palo Alto, Ca, UsThe Founder Institute is an American business incubator, entrepreneur training and startup launch program that was founded in Palo Alto, California in 2009. Although based in Silicon Valley, The Founder Institute maintains chapters in over 80 cities and more than 40 different nations across the globe -
Digital Marketing ManagerIng Luxembourg Mar 2011 - Jul 2012Luxembourg, LuCustomers acquisition through online advertising and the social media, digital marketing strategy beyond the web, with a strong focus on results and ROI. In charge of the "Orange Account" promotion on the digital space. ING was the first-mover in Luxembourg in client acquisition through digital channels. -
ManagerInteract Mobile Nov 2009 - Feb 2011Luxembourg, Luxembourg, LuDeveloped Interact mobile activities: mobility portals and connectivity tools for the nationwide HotCity Wi-Fi initiative, tightly integrated to cities mobility strategy and city-branding schemes. -
Business Development Manager & ConsultantInteract Mobile Nov 2006 - Feb 2011Luxembourg, Luxembourg, LuDeveloping marketing strategies for prominent companies & organizations. Business development, key account management, I.T., new media / social media / e-marketing services. -
Business Development ManagerOpen Wide S.A. Dec 2004 - Sep 2006Business Development : Developed key accounts with prominent French companies and public sector like EADS, Thales, Unifrance, Geopost. Generated a 1,3 M€ turnover while delivering 110 days of consulting per year. E-business sales specialist from clients’ meeting to team recruitment (mostly J2EE technologies).Selected accomplishments :Thales Group counselor for their worldwide corporate web presence identity renewal : from the creation of software / hosting requirements, to the management of call for proposals, final decision and delivery control.
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CeoIpo Interactive 2001 - 2004Founder, CEO : Business development , project building (architecture, team) and management.Software Architecture : Design of point-of-sale solutions : international use (Europe / USA), for SEB / Moulinex and fashion outlets (incl. PUMA France). Software flow mapping, process re-engineering & instrumentation. Built upon RetailPro and connected to SAP.Business analysis : ACCOR Services / Foragoras Director counselor, elaboration of business plans and new e-business offers after Accor bought the Foragora e-service from Vivendi.
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Founder, Consulting VpE-Web 1998 - 2001IT Consulting : Proof of concepts (Trojan horses, virii) for CAC40 companies, software breach disclosure, newsletter / push e-service (banks, insurance companies, defense sector). Internet / intranet project management. : development team & project management : consumer incentive programs, corporate web presence. Clients : credit card companies, prominent e-commerce operators.Websites development : ASP & PHP technology. CMS, e-commerce sites, including BLUECOST, French “1st tuesdays” awardee.
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Cto & ConsultantCabinet Joffre Conseil 1996 - 1998CTO : Migration from a « brick & mortar » to an e-business business model. Conception of software design requirements, project management, delivery control. Company bought by Vivendi Universal Publishing then Accor Services.Advisory services: Supplier relationship management, process optimization and re-engineering. Key accounts : Société Générale, BNP Paribas, Usinor, public sector, energy. Procurement tools & processes design.
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Business DeveloperSkyworld Sa 1995 - 1996Business development : Skyworld SA was the first B to B internet solutions provider in France. From lead detection to final agreement, Ive been one of the first Internet solutions business developer in France. The company since became Cegetel Entreprises. Generated a 305 k revenue for the first year, mostly with internet / intranet sites contracts.
Pierre-Olivier Rotheval Skills
Pierre-Olivier Rotheval Education Details
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Paris Eslsca Business SchoolManagement -
Les ChartreuxEconomics
Frequently Asked Questions about Pierre-Olivier Rotheval
What company does Pierre-Olivier Rotheval work for?
Pierre-Olivier Rotheval works for Banque Internationale À Luxembourg (Bil)
What is Pierre-Olivier Rotheval's role at the current company?
Pierre-Olivier Rotheval's current role is Head of Brand.
What is Pierre-Olivier Rotheval's email address?
Pierre-Olivier Rotheval's email address is pi****@****val.org
What is Pierre-Olivier Rotheval's direct phone number?
Pierre-Olivier Rotheval's direct phone number is +352245*****
What schools did Pierre-Olivier Rotheval attend?
Pierre-Olivier Rotheval attended Paris Eslsca Business School, Les Chartreux.
What skills is Pierre-Olivier Rotheval known for?
Pierre-Olivier Rotheval has skills like Digital Marketing, Online Advertising, E Commerce, Marketing Digital, Management, Web Marketing, Marketing Communications, Marketing, Marketing En Ligne, Marketing Strategy, Social Media Marketing, Online Marketing.
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