Gaurav Mehta Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

Deliver increased operational performance, increased revenue, and client growth.Provide strategic direction for the Paid Media team and for the agencies business offerings into new areas.Managing client relationships, ensuing client retention and loyalty, and identifying areas for client growth.Organizing and working with the cross-media teams to ensure effective execution of campaign strategies.Stay up to date with platform and industry changes, updating strategies in line with your analysis and observations and filtering these down to the wider Paid Media teamExperience working towards branding and performance goals and KPIs.Proven experience of growing and developing client accounts.

Mumbai, Maharashtra, India

1. Manage and grow post-sale client relationships with advertisers of all sizes2. Coordinate with ad ops, product and R&D teams etc. internally to ensure a smooth andsuccessful campaign execution3. Monitor and analyze ad campaigns, and proactively take initiative to improve results4. Investigate and work directly with product & engineering teams to help them troubleshootclient issues during a campaign5. Analyze campaign performance data to offer clients data-driven business insights and at thesame time, use those insights to improve our advertising offerings6. Conduct regular business reviews and take a consultative, long-term approach to buildproductive relationships with clients, in collaboration with the sales team

Andheri, Mumbai

SEM:Clients - ITM EEC, Freedeem, Swasth, Service Saathi, Laxmipati Sarees, Indiabulls Foundations, TBZ, Anand Shah, Savory1. Planning, strategising & executing ppc campaigns to meet the desired goal2. Manage Pay Per Click (PPC) campaigns in Google Ad-words, for clients ranging from e-commerce to Real Estate Developers and Services3. Pay Per Click (PPC) campaign setup and optimisation through ongoing testing of ad copy, landing pages, bidding strategies, ad extensions and more4. Manage & execute Facebook lead based ad paid campaigns5. Creating Google Tag Manager account setup & implementing all codes for overall tracking purpose6. Implementing, managing and tracking return on investment of PPC campaigns7. Communicating performance recommendations, analysis & reporting of results to clientsSEO:1. Perform extensive SEO audit of client2. Formulate & execute end to end SEO optimisations that includes, On page & Off page initiatives

Navi Mumbai

Client - The Wadhwa Group (Real Estate),Avg. Monthly Budget – 80 lacs to 1.20 Cr.1. Develop efficient PPC strategies in given details & executing the campaigns 2. Work jointly with internal team to drive campaign strategy & development 3. Managing communication with various team members to facilitate adjustment in campaigns 4. Understanding client goals/objectives and their entire digital marketing needs including Search Engine Marketing (SEM) – Search & Display Advertising, Social Media Marketing – FB & Insta 5. Continuous monitoring & analyzing campaign data, which includes Impressions, Clicks, CTR, CPC, Cost and Conversions to reach desired CPA levels, increase ROI and increase lead generation 6. Responsible in preparing monthly performance reports

Mumbai, Maharashtra

SEM Specialist – Clients - Squarefoot Flooring, Dosti Builders, K Hemani, NL Aryavarta, Romell Group, Shivji Valji, HSK 1. Coordinating with the Client Manager to understand the client goals/objectives and their entire digital marketing needs including Search Engine Marketing (SEM) & Display Advertising 2. Coordinating with internal teams and raising the requirements for projects i.e. creative, ad banners, mailers, website content or any other media related stuff etc. 3. Perform ongoing paid keyword discovery, expansion and optimization 4. Research and analyze competitor landscape 5. Optimize copy and landing pages for paid search engine marketing campaigns 6. Analyze data, including CPC, Impressions, CTR and Conversions to reach desired CPA levels, increase ROI and increase lead generation 7. Manage campaign expenses, staying on budget and estimating monthly costs, monitoring project cost & ensuring ROI 8. Conducting analysis and generating project reports as required study of traffic channels, Analysis of KPIs, Cost, ROI, output/productivity reports etc. Research Analyst – Clients - SEO Executive (Squarefoot Flooring, Livemysport, JL Morison, Eduonix, Eformz, HSK)1. Carry out keyword research to support new client pitches and existing client SEM campaigns 2. Conduct on-site and off-site SEO competitor analysis 3. Help to execute on-site and off-site SEO strategies (including link building) for a range of clients 4. Assisting the content team in the creation of high quality, informative SEO content 5. Complete monthly performance reports using programs such as Google Analytics & Google Webmaster Tools 6. The creation of on-site and off-site SEO strategies for clients in various industries 7. Keeping up to date with the most recent developments in Search Engine Marketing (SEM)