David Prout Email & Phone Number

Abergavenny, Wales, United Kingdom

Chepstow, Monmouthshire, United Kingdom

• Key responsibilities include
• Management of strategic marketing activities for bifold and sliding doors which equates to half of the company’s profitability.
• Accountable for: product strategies; market trend and competitor analysis; profitability; customer feedback/analytics; product portfolio brand management (positioning/research/development); price positioning.
• Innovation management from concept through to delivery – including research; new product development, internal and external trials.; existing product modifications and improvements.
• Nurture relationships with internal/external stakeholders to ensure project delivery and key commercial maximisation
• Manage the full HR responsibilities for two Product Market Managers.Achievements: Introduced a new colour range into the company to improve operational efficiency. Implemented a new product development process. Strong.

Chepstow

• Led marketing activity for the window, door and curtain wall systems for the trade and residential channel.
• Devised and implemented the marketing plan and price points for the channel against both market and customer drivers.
• Supported the Marketing Communication Manager to develop and implement communications tactics for the channel.
• Worked in partnership with key internal/external stakeholders to deliver the agreed products launches
• Managed, monitored and analysed existing product life cycle for productivity, sales, profitability and ROI for the channel
• Implemented effective tools and processes to support the Sales Team for new and existing products.

Bristol, United Kingdom

• Freelance outsource marketer and business development manager worked with business owners to define strategy set objectives and implement tactics.
• Set up and launched own business providing consultancy to existing businesses and budding entrepreneurs across all industries.
• Contracted to the Somerset Business Development Agency as a Regional Growth Network Advisor.
• Worked closely with the Job Centre as a New Enterprise Allowance Scheme Advisor (Bridgewater, Wells and Frome).
• Supported benefit claimants to explore and fulfil self-employment and/or business start-up opportunities.
• Provided professional advice on marketing, business plans, funding, strategic planning and implementation, product development and communication strategies to start-ups and SME.Achievements: Networked extensively.

Developed commercial strategies to gain new clients and maximise profitability from adding additional services.

Bristol, United Kingdom

• Successfully managed all brand development activity for the Japanese-owned large format printing machine manufacturer in India.
• Represented the company at all major Indian industry trade shows, events and exhibitions; coordinated and implemented marketing strategy; gathered client/market intelligence; identified developments; carried out.
• Key accountabilities: the management and implementation of the marketing plan; budget; communications; channel analysis on/offline; promotions; CRM campaigns for both brand and products; external creative, media and PR.

National Role

• 12-month contract postilion with Arnold Jones Associates who are a creative design and marketing commutations agency, who specialise in Construction, Defense, Precision engineering and Education sectors.
• Provided professional insight and vision to the two business directors/owners helping them to build their creative design agency.
• Managed a portfolio of construction industry accounts, responsible for client acquisition and retention; auditing client’s existing marketing strategy and collateral to ensure it was futureproofed and reflected their.

National

• Marketing Manager- July 2010-November 2012
• Member of the management team responsible for delivering strategic and tactical marketing activities for the UK and Eire.
• Accountable for: marketing budget and forecasting; management of the Fermacell brand, values, identity, and development; appointment and management of relationships with external creative and PR agencies; product life.
• Project specification attainment with Main Contractors & Architects
• Responsible for the management of sales revenue
• Responsible for product promotion and training with Distributors & Contractors

United Kingdom

My own business as an online distributor of TapeTech tools.Started the business after being made redundant from TapeTech during U.S recessionGrew the business from a standing start to eventual sale to leading UK tool distributorGained valuable experience in running a business and the challenges (Tax & regulatory requirements), negotiation, sales.

UK And Eire

• Responsible for the management of all business activities of TapeTech in the UK and Ireland
• Fully responsible for managing the distribution chain and strategy, for the two brands of taping tools produced by TapeTech
• Management and maximisation of sales yield from distributors
• Implementation and management of marketing activities both at market and distributor level
• Management of overhead budget and sales revenue
• Direct sales to end users back selling to distributors

• Technical and Training Center Manager July 2004 - Aug 2006Product manager - March 2002 - July 2004Technical Sales Representative - March 1998 - March 2004Technical and Training Centre Manager Jul 2004-August 2006
• Full responsibility for running the centre
• Supervision and management of a team of three
• Overseeing product development testing, building test rigs and monitoring results to ensure achievement of high quality required
• Delivering a spectrum of courses on installation and understanding of materials and customer base
• Managing department budget, making decisions concerning spend and revenue

Postgraduate Diploma, Marketing

CIM Level 7 Postgraduate diploma obtained via The Professional Academy and Cambridge Marketing College. Industry-leading professional.

Diploma In Marketing

Certificate In Marketing

Education record