• Spearheading the design and optimization of an e-commerce website dedicated to ticket sales for events, merchandise, and record label inventory, with a focus on enhancing user experience through intuitive interface and navigation enhancements.• Crafting visually compelling marketing assets, including event flyers, advertisements, and email campaigns, employing principles of user-centric design and A/B testing to maximize engagement and conversion rates. • Collaborating with the Creative Director and Marketing teams to ensure seamless integration of brand identity and company core values into all design deliverables, fostering a consistent and user-friendly visual experience• Iteratively implementing website updates and enhancements to elevate user experience, utilizing wireframing and prototyping techniques to test and refine design changes for optimal usability• Proficiently utilizing Adobe Creative Suite, particularly Premiere Pro, to create captivating videos that drive social media growth, strategically targeting demographics and reinforcing brand presence.• Establishing and maintaining effective communication channels with venue liaisons, booking agencies, and sponsors, extracting and translating business requirements into actionable design elements, ensuring a professional representation of all collaborating parties.• Proactively optimizing website SEO to enhance visibility on search engines, facilitating organic discovery and accessibility for potential users seeking events and music

• Designed a sleek, minimal, professional landing site that is on brand and builds trust with site visitors in order to convert traffic into app downloads• Implemented Figma designs into a website builder so that stakeholders can easily make updates as needed after handoff• Optimized the website to be responsive on both desktop and mobile through testing on numerous devices• Ensured that the site outlines how the app works, shows reviews, an about us page, a contact form, links to Privacy Policy, Terms of Service, and social media

• Engineered live audio and visual setups for panel/workshop events at Chicago industry institutions, demonstrating proficiency in technical setup and troubleshooting to ensure seamless user experiences• Recorded, edited, and produced multi-track podcast sessions in Pro Tools, honing precision in audio editing and production techniques• Ensured audio and visual quality and technical specifications for weekly live stream sessions, showcasing meticulous attention to detail and adherence to technical standards, essential for maintaining high-quality user interfaces and experiences• Assisted videographer with post-production of visual recap panel/workshops, collaborating effectively within interdisciplinary teams to deliver cohesive multimedia content• Produced audio and visual for a 10-hour marathon live stream for the 10-year anniversary of the organization, demonstrating the ability to manage large-scale projects from conception to execution