Prutha Joshi Email & Phone Number

Charlotte, Nc, Us

Charlotte, North Carolina, United States

- Directed a team of designers in the end-to-end development of a sports management tool, ensuring a user-centric approach throughout the process.- Developed visual designs that adhered to the established design system, utilizing Figma to create cohesive and engaging interfaces.- Collaborated effectively with developers, product owners, and business analysts to guarantee a smooth deployment, aligning the final product with both user needs and business objectives.

-Led a team of three designers in executing UX re-design for an in-development critique tool, ensuring alignment with user-centered design principles.- Leveraged a range of user-centric design methodologies, including usability testing, heuristic evaluations, task flows, wireframing, and prototyping, to optimize navigation and enhance overall user experience.- Collaborated closely with developers to communicate iterative design enhancements derived from the redesign process, fostering seamless integration of user feedback into product iterations.-Conducted design critique sessions to encourage open dialogue and constructive feedback among team members, promoting a culture of continuous improvement and innovation.

United States

- Responsible for reviewing design assignments for Digital Media Imagery course that focused on Design principles attended by 60 students.

Milford, Massachusetts, United States

-Orchestrated the seamless migration of the design system from Figma and storyboards to Zero Height, optimizing the development process and fostering enhanced design collaboration.-Assisted the senior UX designer adeptly in crafting visually compelling designs for cloud software, ultimately contributing to a refined user experience.-Partnered with 2 fellow interns to innovate and redesign the cloud dashboard, introducing progressive concepts and aligning the design cohesively with new project objectives.

Mumbai

-Converted complex, ambiguous Internal-business travel structure at TCS into a valuable, effective and holistic system experience.-Collaborated with a cross functional team of 30 members in an agile setup to create a conversational travel application that was used for TCS’s internal business travel. -Partnered with 2 other designers and accomplished 10 user testing and 5 stakeholder review and feedback sessions while simultaneously communicating with the development team ensuring successful delivery. -Conceptualized gamification strategy to align with the business requirements for a worklist management application utilized by 600,000 people worldwide for internal company use.-Recognized as Employee of the month consistently delivering high-quality prototypes and visual design within the set time frames.

Mumbai, Maharashtra, India

-Designed a responsive website for a window manufacturing company, showcasing their products, clients, projects, and brand story, resulting in an increase in website traffic and an increase in lead generation.-Delivered comprehensive branding and marketing materials, including a design system and brand guide for a UK-based client, leading to an increase in brand recognition and a 30% increase in customer engagement.-Worked jointly with the client to create a range of effective marketing materials, for an educational institute, resulting in a 25% increase in awareness of the institute's brand.

Pune, Maharashtra, India

- Proposed and designed menu card for an award-winning vegan restaurant.- Crafted brand identity for emerging food hub, including logo, colors, typography, and marketing assets.- Drafted and implemented Social Media Campaign for the same client.

Pune, Maharashtra, India

Social Media Marketing

Master Of Science - Ms, Human Computer Interaction, 3.9

Bachelor'S Of Design, Graphic Design