Paul Webster Email & Phone Number

California, United States

New York, New York, US

San Francisco, California, US

• Led post-merger integration team for Sift's acquisitions of Chargeback.com and Keyless. Activities included cross-functional work-plan creation, tracking through custom-created scorecards, and frequent updates to the.
• Executed on, and performed continuous improvement for, monthly business reviews, creating a more meaningful information package for Sift leadership.
• Implemented project structure and process improvement for Sift's Spring Strike marketing initiative.
• Optimized Sift's strategic initiative execution by working cross-functionally to ensure project alignment to company goals, creating and tracking KPIs, and leadership team review cadence.
• Instituted quarterly planning for the Business Operations team, and worked closely with team leaders on priority, resourcing, and project management needs.
• Created a Project Management Office (PMO) to provide project structure and guidance for all functions.

San Francisco, California, US

• Developed and executed company-wide internal communications calendar, including monthly All Hands, Annual Conference, and leadership communications. Acted as lead project manager for the execution of these items.
• Performed project management on strategic projects aligned to Sift's annual goals. Activities included scope creation, work plan development and tracking, reporting through dashboards, and playbook creation.
• Sole project manager on virtual Sift Summit conference. The conference spanned a week and included internal speakers, external customer sessions, and workshops.
• Provided structure to the Business Operations team by working with leaders to migrate their annual plan into project management software. Ran review cadences on project milestones to ensure alignment and execution of.
• Created Slack guidelines for Sift. Surveyed the organization for communication pain points, and worked to continuously improve how the organization interacted with communication tools.
• Partnered with Enablement to revise rep onboarding program. Activities included working with vendors on asset creation.

Irving, Texas, US

• Coordinate product, marketing, data science, strategy, and production teams to deliver global digital marketing programs for Google Fi and Google Family Link, overseeing $1M annual budget.
• Act in the role of localization expert collaborating with translators and validators to interpret content in 75+ languages, ensuring effective marketing material for all audiences.
• Developed industry competitive assessment, nurturing strategy, and testing plan for Google Fi, leading to an increase in prospect conversions.
• Implemented process improvement by automating templates and workflows for Google Fi; decreasing time and issues per project.
• Partnered with Family Link data engineers to establish requirements for the creation of a backend database for global marketing campaigns.
• Produce and maintain SOWs, purchase orders, end of month billing, and engagement report tracking.

Irving, Texas, US

• Led creative, production, and quality assurance initiatives for Google My Business program.
• Coordinated with data engineers to prepare and validate email recipient lists and automated scripts for campaign deployments in 75+ languages.
• Organized budget meetings with client stakeholders and initiated quarterly planning sessions.

San Diego, CA, US

• Prepared ROI analyses for potential marketing campaigns
• Generated weekly SAP revenue analysis reports
• Generated sales comparison reports in Salesforce
• Created and maintained a group page for Thoracolumbar Anterior group in Salesforce
• Prepared weekly field announcements for Thoracolumbar Anterior sales team
• Elicited requirements and feedback from surgeons in the development of product use guides

Master Of Science - Ms, Project Management

Ba Politics And Government - International Relations, Business Minor

Introduction To Mergers And Acquisitions