Perrie Schad is the Founder of Perrie Schad Consulting, a company that helps clients transition from analog to digital, automate manual tasks, and build scalable workflows for their creative teams. With nearly 20 years of experience in the photo industry, Perrie has a unique perspective and a proven track record of delivering results.Perrie has worked in various roles and settings, from photographer and art director to studio manager and producer, for leading retailers and agencies. She has designed and managed premier in-house photo studios, implemented technology solutions, and established processes and communication strategies. Perrie bridges the gap between the creative and analytical worlds, translating the creative vision into business value and engaging with stakeholders at all levels. Perrie's mission is to simplify the complex, empower the talent, and optimize the creativity.