• Impact Lead for Which? ‘Digital Life’ initiative, coordinating a broad, cross-organisational team to tackle consumer detriment in Big Tech, security and data, fake reviews and unsafe products, producing unique research and content that has directly influenced businesses and advised UK regulators. • Conceived and commissioned research and investigations that have directly driven new legislation, including PSTI Act, DMCC Act, Product Safety and Metrology Bill, along with Ofcom reforms to the telecoms market.• Technology Editor specialising in a range of product categories including smartphones and smart tech, TVs and home entertainment, broadband and mobile providers, • Content lead for multiple Which? campaigns: o Fake Reviews – establishing Which? as the leading UK voice for fake reviews, with regular national and global press coverage, resulting in the UK regulator formally investigating Big Tech. o Price Gouging – exposing price exploitation of essential products during the COVID pandemic.o Fix Bad Broadband – addressing consumer detriment and misinformation, and working with the regulator to improve standards.• Content Lead for annual campaigns including tackling fake reviews, shopping online and smart device security.

• Recruited as a consultant to establish Argos as a leading technology retailer on the high street and online; raising credibility of own brands Bush & Alba across key media.• Achieved coverage for Argos Hero Products for 2016 in leading websites and magazines, resulting in a demonstrable positive ‘shift’ in opinion for Argos own brand reputation.

• Management and creative control of content production across all clients.• Regular SEO-optimised content, press releases, case studies, whitepapers, proposals and winning awards. entries for global brands, including Sennheiser, BullGuard, Beurer, Oticon and Telenav.• Full client proposals and pitching to senior executives to successfully generate new business.• Design of nationally-representative surveys and market research for online media and national press.• Strategic planning and delivery of posts and campaigns for social media promotion.

• Software and hardware reviews, news, guides and features for leading websites and magazines.• Co-edited UK technology site Gizmodo via Wordpress, managing regular content and SEO.• Co-created www.laymansreviews.com, writing and managing SEO-optimised content. • Self-published Digital Media magazine, including editing, writing and staff management.• Published author: Brilliant Online Poker, Pearson Publishing. A 264-page book on online poker. Voted a World Poker Tour Magazine Essential Read title.

Magazine Editor: PC Basics, PC Home, PDA Essentials & GPS Advisor, GigaHz• Promotion to Editor of PC Home, Paragon Publishing’s flagship PC title, within a year.• Conceived, planned, launched and edited GigaHz, a 180-page monthly computing magazine.• Established a syndication relationship with US publisher Ziff Davis – GigaHz became the first UK title to adopt regular content in this way.• Planned and directed location photo shoots for hardware group tests, pioneering a style that was followed by leading competitors.

Worked with Delphi, VB, SQL and Access to develop site access management systems for the Ministry of Defence.

Worked within a small team to build and maintain a Windows-based Telex package (Win Telex) using Visual Basic, SQL and Microsoft Access.