Paschoal Morelli

Paschoal Morelli Email and Phone Number

Business Intelligence | Data & Strategy | Marketing & Product Analytics | Team Lead @ justETF
Paschoal Morelli's Location
Berlin Metropolitan Area, Germany
Paschoal Morelli's Contact Details

Paschoal Morelli personal email

About Paschoal Morelli

Business intelligence and data analytics professional with 17+ years of experience working in operations, products, credit risk, customer segmentation and marketing campaign management.

Paschoal Morelli's Current Company Details
justETF

Justetf

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Business Intelligence | Data & Strategy | Marketing & Product Analytics | Team Lead
Paschoal Morelli Work Experience Details
  • Justetf
    Martketing Data Analyst
    Justetf Jul 2024 - Present
    Germany
  • Construyo
    Business Intelligence Lead
    Construyo Dec 2020 - Mar 2023
    Berlin, Germany
    ● Drove cross-functional insights through strategic data management and analysis.● Expanded data resources by identifying and integrating new data sources into the data lake.● Streamlined data processing by designing and overseeing diverse ETL workflows using DBT and other solutions.● Enhanced data utilization by developing an efficient data architecture and managing BigQuery data solutions.● Boosted business decision-making with customized Tableau reports, dashboards, and… Show more ● Drove cross-functional insights through strategic data management and analysis.● Expanded data resources by identifying and integrating new data sources into the data lake.● Streamlined data processing by designing and overseeing diverse ETL workflows using DBT and other solutions.● Enhanced data utilization by developing an efficient data architecture and managing BigQuery data solutions.● Boosted business decision-making with customized Tableau reports, dashboards, and insightful data analysis.● Leveraged advanced analytics techniques, including Machine Learning and Logistic Regression, to guide strategic decision-making. Show less
  • Carrefour
    Data Analytics Lead
    Carrefour Nov 2013 - Feb 2018
    São Paulo, Brazil
    ● Led a cross-functional team of statisticians, data and business analysts to deliver analytics about banking and retail customers, providing insights for product development, portfolio management and marketing/CRM strategy. ● Improved performance of CRM campaigns for activation and spending trough clustering models for customers purchase behavior, activation propensity models and advanced RFM (recency, frequency, monetary) models.● Enhanced operational efficiency in terms of process… Show more ● Led a cross-functional team of statisticians, data and business analysts to deliver analytics about banking and retail customers, providing insights for product development, portfolio management and marketing/CRM strategy. ● Improved performance of CRM campaigns for activation and spending trough clustering models for customers purchase behavior, activation propensity models and advanced RFM (recency, frequency, monetary) models.● Enhanced operational efficiency in terms of process time by eliminating manual data integration efforts by developing ETL workflow for a data warehouse, data marts, reports, dashboards and statistical models maintenance.● As a Product Owner, led the initiative to launch a DAaaS-based data analytics platform to create a more symbiotic environment with digital transformation needs. Show less
  • Carrefour
    Business Intelligence Specialist
    Carrefour Dec 2008 - Nov 2013
    São Paulo, Brazil
    ● Managed monthly credit risk exposure and default rates for financial products; proposed increasing/decreasing credit limit strategies and A/B tests.● Designed and implemented a real-time, automated credit risk management process for credit card transaction authorization.
  • Ge Capital
    Business Intelligence Analyst
    Ge Capital Feb 2006 - Dec 2008
    São Paulo, Brazil
    ● Developed operations and back-office data marts and dashboards.● Performed ad hoc analyses.
  • Sivsa
    Information System Analyst
    Sivsa Jun 2003 - Jan 2006
    São Paulo, Brazil

Paschoal Morelli Skills

Business Intelligence Business Analysis Business Planning Business Strategy Erp Management Negotiation Pl/sql Team Leadership Business Process Financial Analysis Forecasting Pmi Erp Varejo

Paschoal Morelli Education Details

Frequently Asked Questions about Paschoal Morelli

What company does Paschoal Morelli work for?

Paschoal Morelli works for Justetf

What is Paschoal Morelli's role at the current company?

Paschoal Morelli's current role is Business Intelligence | Data & Strategy | Marketing & Product Analytics | Team Lead.

What is Paschoal Morelli's email address?

Paschoal Morelli's email address is ps****@****ail.com

What schools did Paschoal Morelli attend?

Paschoal Morelli attended Ironhack, Insper Instituto De Ensino E Pesquisa, Fundação Dom Cabral, Fundação Getulio Vargas, Faculdade Impacta Tecnologia, Instituto Tecnológico De Barueri.

What skills is Paschoal Morelli known for?

Paschoal Morelli has skills like Business Intelligence, Business Analysis, Business Planning, Business Strategy, Erp, Management, Negotiation, Pl/sql, Team Leadership, Business Process, Financial Analysis, Forecasting.

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