Patrick Kidwell Email & Phone Number

North Port, Fl, Us

Bradenton, Fl, Us

600% Return on Ad Spend, increased conversion value by $16,000 in one month, reduced cost per key event by 45%Launched, optimized branded & product-specific search campaigns to leverage brandauthority and search demandIncreased month over month revenue, decreased cost per key event (purchases, calls,local actions)

- Developed and Launched Shopify Store: Created a comprehensive e-commerce platform from scratch, importing products from distributors, establishing product categories based on popular houseplant types, and crafting over 500 unique product descriptions. Designed the homepage, landing pages, and product pages, optimizing for user experience (UX) and search engine optimization (SEO).- Integrated Google Suite for Comprehensive Analytics: Set up Google Analytics 4 (GA4), Google Ads, Google Search Console, and Google Merchant Center to monitor Google Ads performance and organic search metrics effectively.- Enhanced Social Media Marketing: Imported products to Facebook Marketplace and integrated Facebook Pixel to track advertising performance. Regularly managed Facebook and Instagram feeds, creating engaging content for social media marketing.- Launched Targeted Advertising Campaigns: Successfully executed Google Ads and Facebook Ads campaigns, particularly around key holidays, driving significant traffic and conversions.

Experience: Google Ads, Google Analytics, Google Tag Manager, A/B Testing (VWO), Influencer & Affiliate Marketing (Track Desk), Landing Page Strategy & Creation, PPC Ads Strategy, SEO Strategy (Semrush and Ahrefs), Brand Partnerships

San Francisco, California, Us

- Launching search, display, and shopping ads for sales, leads, and awareness- Auditing past and ongoing campaigns to find room for growth- Monitoring campaign performance and website traffic with Google's analytic ecosystem- Creating benefits-driven landing pages to drive conversions

San Francisco, California, Us

- Creating engaging content meant to boost search engine rankings for targeted keywords- Optimizing content for search engines across a variety of industries for digital agencies, publications, and companies - Writing ad copy designed to generate conversions with clear calls to actions- Optimized web content for Google’s search algorithms using researched titles and headings, keywords, meta descriptions - Experience with Content Management Systems such as WordPress and Kueez, managing content across foreign language channels, packaging content across various platforms, and performing quality assessments of articles and landing pages.- Coordinating content production through workplace networks like Slack, Trello, Google Docs, and Microsoft Office- Evaluating products for Amazon affiliate reviews

Nashville, Tennessee, Us