Puja Das Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

• Achievements:1. Second highest donation collector for Thanksgiving donation program (November 2023)2. Highest donation collector for ‘Toonies for Tummies’ program (February 2024)
• Responsibilities: Deliver premium customer service in a high-end grocery store environment, specialising in catering to the needs ofan elderly clientele.
• Engage customers to discern their requirements and preferences, providing tailored recommendations and support toenrich… Show more
• Engage customers to discern their requirements and preferences, providing tailored recommendations and support toenrich their shopping encounters.
• Prioritise the satisfaction of elderly patrons, demonstrating empathy and attentiveness to ensure their utmost comfortand fulfilment.
• Collaborate seamlessly with team members to uphold efficient checkout operations, accurately process cashtransactions, and swiftly address customer inquiries and concerns.

Delhi, India

• Orchestrated the successful execution of 30+ influencer campaigns for Reliance's Smart Bazaar launch across 10+ cities in India, leveraging comprehensive strategies designed to maximise brand exposure and engagement.
• Supervised a team of operations managers, providing guidance and support to ensure seamless campaignimplementation and client satisfaction.
• Maintained strong partnerships with 6 prominent brands in India.
• Analysed campaign performance metrics through the… Show more
• Analysed campaign performance metrics through the agency’s in-house tool ‘KlugKlug’ to evaluate effectiveness and optimise results, providing clients with actionable insights and recommendations for future campaigns.

Bengaluru, Karnataka, India

• Successfully executed 20+ Influencer Campaigns on Instagram, Facebook and YouTube, and delivered promised KPIs.
• Assisted in the onboarding of 2 major new clients, ensuring a smooth transition and positive first impression.
• Designed and presented company services and campaign ideas to new clients.
• Identified and onboarded over 200 high-quality micro-influencers, meticulously aligning their content and values withclient brands to maximise campaign impact.
• Negotiated… Show more
• Negotiated contracts and terms with influencers, securing mutually beneficial partnerships that drove brand awareness and sales. Show less

West Bengal, India

• Coordinated and supervised the sub-editor team to ensure top-notch content delivery.
• Strategised content planning for each issue to ensure it resonated with our readership.
• Oversaw, reviewed, and signed off on all content appearing in print issues to maintain quality and relevance.
• Conducted final proof checks to catch any last-minute errors before publication.
• Upgraded the editorial team to adapt to continuous changes in Modern and Academic Bengali.

Mumbai Area, India

• Developed comprehensive branding and marketing strategies for artists within the company's portfolio. This involvedtailoring the brand message, positioning, and promotional efforts to cater to specific target audiences.
• Managed rebranding efforts if any brand or product undergoes a brand refresh or update. This includes reevaluating the brand's positioning, visual identity, and messaging to align with evolving market trends and.
• … Show more
• Managed a team of 12 accounts managers, overseeing their performances, guiding with social media marketingstrategies, and promotional campaigns. Show less

Mumbai Area, India

• Managed a roster of 12 artists, overseeing their career development, social media marketing strategies, and promotions.
• Collaborated with booking agents, publicists, and other industry professionals to create opportunities for artists.
• Managed a high volume of artist inquiries and requests, providing prompt and accurate responses, and assisted innavigating talent offerings.
• Maintained payment records and updated the CRM system with relevant information and interactions.

Mumbai Area, India

• Developed and maintained relationships with media contacts, including journalists, reporters, and editors for theBollywood music maestro, Kailash Kher.
• Managed media presence at various events, such as album launches, fundraisers, or press conferences and facilitated media interviews with the artist.
• Managed and updated artist’s Wikipedia, websites and social media with relevant news, articles, announcements.
• Assisted in developing crisis communication strategies and… Show more
• Assisted in developing crisis communication strategies and protocols.
• Developed and implemented social media strategies to enhance brand presence and engage with the target audience. Show less

Bangladesh

• Selected radio content featuring Indian Bengali artists tailored for the Bangladeshi audience.
• Identified new Bengali artists, albums, and singles to feature on air.
• Planned and executed concerts in Dhaka.
• Wrote press releases to promote events and activities.
• Coordinated with Indian artists for collaborative projects and events.

Kolkata Area, India

• Curated news stories from diverse sources, including Press Trust of India and Associated Press, ensuring comprehensive coverage of national and international events.
• Covered significant events such as the MH 370 incident and India’s Mars Orbiter Mission.
• Edited and finalized news content for publication, adhering to editorial guidelines and maintaining high standards of accuracy and clarity.
• Collaborated closely with field reporters to develop compelling local news stories and… Show more
• Collaborated closely with field reporters to develop compelling local news stories and features.
• Managed deadlines effectively to ensure timely delivery of news content for print and digital platforms. Show less

“Durbar Bhabna” magazine is a Bengali literary and cultural magazine that is known for its rich content focusing on literature, arts, culture, and social issues. It features poetry, short stories, essays, reviews, and articles written by prominent Bengali writers, poets, and intellectuals. The magazine often delves into topics related to Bengali heritage.

Public Relations, Advertising, And Applied Communication

Digital & Content Marketing

Bachelor Of Technology (B.Tech.), Information Technology