Leading the strategic redesign and development of our Employee Success SaaS platform, I drive significant improvements in user satisfaction and task completion rates by fostering stakeholder collaboration, refining our product roadmap, and implementing enhancements. I spearhead the integration of cutting-edge Generative AI, guiding a talented design team in innovation and collaboration, while providing strategic leadership in usability testing, AI for design, one-less-click solutions, and SharePoint integrations. Committed to advancing our atomic-based design system, I streamline collaborative workflows, save time, and ensure consistency across our platforms, creating pixel-perfect, engaging, and user-friendly interfaces and prototypes. Additionally, I offer comprehensive UX/UI design strategy consultation and concept ideation, helping clients secure significant projects through our design solutions, all dedicated to delivering exceptional design experiences that drive business success.

In my role, I delivered a comprehensive UX design solution for an EAS Procurement platform, significantly reducing manual workload and streamlining processes. I transformed a client’s concept into a successful B2B2C retail supply chain app by conducting thorough user research, developing personas, prioritizing tasks, and designing wireframes, UIs, and prototypes. This project secured substantial funding and led to significant efficiency improvements, earning repeat business from the client. I also directed and mentored a multidisciplinary team of product designers, visual designers, and developers, successfully managing multiple SaaS products and numerous EAS projects for various clients. My work consistently focuses on creating innovative, user-centered design solutions that drive business success and client satisfaction.

In my role, I collaborated with fellow designers to develop Online Website Builder Platforms, creating a vast array of pixel-perfect design templates tailored for various domains. I developed comprehensive workflows, sketches, wireframes, user interfaces, and interactive prototypes for both desktop and mobile applications. My efforts ensured a seamless and engaging user experience, meeting the diverse needs of numerous clients. My focus on meticulous design and user-centric development consistently drove the success of the platforms and enhanced client satisfaction.

Established and implemented comprehensive UX/UI design methodologies across the organization, fostering a consistent approach to digital product development. Spearheaded collaborative efforts with fellow UX/UI designers to craft innovative SaaS Online Website Builder Platforms, exemplified by projects such as webstarttoday.com and riaenjolie.com. Contributed to the creation of more than 200 reusable and meticulously designed mockups spanning over 60 diverse verticals. Proficiently developed essential design elements, including sitemaps, process flows, sketches, wireframes, and prototypes, catering to both desktop and mobile applications.