Punit Aswal Email & Phone Number

Noida, Uttar Pradesh, India

Noida, Uttar Pradesh, India

Astrotalk is the world’s largest astrology consultation app, connecting astrologers across India to users and holding around 80% market share.As the leader of product strategy, roadmap, and execution for the app, I focus on core areas of conversion, usage, and retention.● Launched a new onboarding flow, boosting the install-to-signup rate from 85% to 96%.Increased signup-to-free-chat conversion from 56% to 92% by introducing a randomized astrologer feature.● Introduced the "Spin to Win" feature, raising conversions by 20%.● Optimized pricing strategies to improve final payment conversions and reduce payment failures.● Launched interactive shortcuts, lowering the uninstall rate by 2.5%.● Enhanced app store conversion rates through ASO and A/B testing and reduced uninstall rates by 4.7% using Google Shortcuts.These initiatives, alongside other strategic improvements, have driven significant growth and engagement for Astrotalk.

Gurugram, Haryana, India

Nojoto is a content creation platform that empowers creators to monetize their content. I owned the product lifecycle for Supply Side (Creation) and Monetization (Virtual Gifting), driving growth through market research, cross-functional collaboration, and a strong GTM strategy. Achieved product-market fit with focus on New Product Development, Onboarding & Retention, and Monetization.● Launched Creation Streaks, increasing Monthly Content Creation (MCC) by 150% and Monthly Active Creators (MAC) by 30%.● Redesigned Creation tool, boosting conversion by 40%.● Optimized onboarding and drop-off flows, improving conversion and retention rates.Gained deep B2C insights through market research and user interviews, driving innovation and aligning stakeholders across technology, UI/UX, marketing, and operations. Enhanced platform efficiency with Python automation, achieving 16% onboarding and 32% creation conversion rates.

Gurugram, Haryana, India

Experience Highlights:●Enhanced onboarding and retention to deliver an exceptional user experience.●Optimized monetization and payments to maximize revenue.●Shaped the product roadmap to align with market-driven innovation.●Achieved product-market fit for creator monetization success.●Implemented effective GTM and pricing strategies to drive growth.●Drove referral growth and conducted churn analysis for sustained user engagement.●Automated processes with Python to increase operational efficiency.Proud to contribute to a platform that empowers storytellers and supports financial independence. Excited to keep making an impact!

Helped students succeed in coding by teaching essential skills, preparing them for competitions, and showing how to apply coding in real-world projects.● 1:1 Mentoring●Prepared students for coding competitions like the CCC (Canadian Computing Competition).●Brainstormed creative solutions to challenging problems.●Taught data structures and algorithms to build strong technical skills.●Shared industry insights to keep students up-to-date.●Guided students through meaningful capstone projects.●Introduced web scraping and data analysis for practical applications.

India