Sharon Y. Lopez Email & Phone Number

Based In New York City

As Founder and CEO of Purple Giraffe Productions LLC I develop strategies to increase revenue and visibility, and redefine marketing and communication approaches for non-profits, corporations and individuals. Emphasis on working with organizations whose mission it to empower the underserved, including Harlem Hospital, National CARES Mentoring Movement, Global Sport Institute at Arizona State University, URU Global Changing the Face of STEM, Reginald Lewis Foundation, Consulate of Antigua and Barbuda. We develop marketing materials and digital assets, web content, brochures, annual reports, social media campaigns as well as produce seamless, and memorable events.

Pa And Ar

Curate films and panel discussions related to race and sports to promote sports initiatives. Recently screened Little Ballers Indiana and Netflix' Rodney King and produced post film panel discussions at Martha's Vineyard African American Film Festival

Conference and meeting planning for financial, technology and pharmaceutical industries

Greater New York City Area

Develop and implement fundraising and marketing strategies to expand academic programming for Figure Skating in Harlem, the first and only organization in the country that combines the power of education with the artistry and discipline of figure skating. FSH provides a consistent safe haven for girls and nourishes their spirits to do, and be, their best.

New York, Ny

Delivered revenue and operating performance improvement strategies, spearheaded growth initiatives, managed Board of Directors on growth strategy in NYC, led and developed strategic planning process for new market program launch, resulting in opening of second location in Detroit. Oversaw board management, donor relations, production of annual gala and cultivation events. Refined, streamlined and increased external messaging across digital and traditional platforms to enhance donor relationships and public image, including annual report, annual appeals and marketing collateral. Worked with all departments to insure consistency in brand look and messaging.

Developed strategies and standards with senior executives and human resource managers to communicate change and maintain good relationships with internal and external stakeholders. Oversaw all regional town hall meetings to provide direction, vision and values of the company, communicate change to employees and provide employee feedback to senior leaders. Drove consensus building on adoption of most appropriate strategies to align corporate developments and growth roadmaps from executives to employees to achieve nationwide business growth.

At NUL created Meeting in a Box products and services to allow local affiliates to hold Thought Leader conferences on Mental Health in the African American community around the country. These products and services were designed to meet challenges of quality control, planning and execution, and allowed for flexibility to create workable scenarios in each location. Spearheaded creation of implementation templates, developed content, timelines, coordinating graphics, design and printing of all materials and served as liaison to affiliates, sponsors and staff director of health. At NYUL, managed $3 million marketing campaign in five languages for NYC Department of Education School Leadership Teams.

Driving Strategic Impact

Ma, Magazines, Si Newhouse School Of Communications

Received a fellowship to study Magazine publishing and get a Masters degree from the Newhouse School of Communications

B.A., Television And Film Productions Arts And Journalism

B.A., Television And Film Production Arts