Qin Monica Email & Phone Number

 Working as product manager to overall lead the project: including planning, cross-function collaboration, communication for execution, training for knowledge transfer, post evaluation and review. Develop Product Strategy & Roadmap across all channels Conduct Business Evaluation & Plan (e.g. segmentation, pricing, competitors benchmark) Make product phase-in & phase-out plan, Life-Circle Management. Lead principal management & communication & Internal Approval process Lead the Whole Process for new product development Coordinate and Source Agencies for product designing, quotation, contracting with cost control Define the product Quality Standard, and manage testing to ensure the quality of new product Set-up product Demand Forecast, BOM, Pricing Structure based on value chain evaluation Lead “Go-to-Market” strategy development, and communication to sales channel & 3rd parties Develop “Marketing Plan” to prompt products Prepare Training material for RTB and deliver trainings to sales and relevant audience  Act as Asia Coordinator for cross countries collaboration, reporting and OEM suppliers manage Trace Sales Performance & Analysis, together with market feedback collection Act as the Key Contact Point for Brand / Product marketing communication, sales support Conduct Market Intelligence analysis for market dynamic, competitor, and new demands Lead Overall Product Portfolio Management, e.g. lifecycle, new product plan, master data

Shanghai

 -> Lead a team to conduct market research and analysis for business e.g. new product design -> Develop the product strategy with detailed plan for product launch and phase in / phase out -> Design the total kitchen solution and products package proposals to drive the sales growth -> Cooperate with sourcing team to find suitable local suppliers with great quality management -> Define the right price positioning with competitors’ benchmark and effective cost control -> Develop the integrated promotion plan for new product launce and seasonal promotion -> Manage the product information on company website to promote the product on-line -> Develop comprehensive selling points and POSMs to support product going to market -> Conduct sales data analysis to identify business opportunity and shape sales forecast -> Define training strategy, training material and provide the trainings to the relevant parties

Zhejiang

Act Various Marketing Roles as Management Trainee