As a collaborator at heart, I've loved working in tight-knit groups on projects throughout my career. I've realized, however, that I need a wider breadth of business acumen to give clients comprehensive recommendations and strengthen my contributions to the team, which is why I'm currently pursuing an MBA at Georgia Tech's Scheller College of Business.Ultimately, I’m looking to move into a full-timerole at a firm with a strong collaborative & team-first culture, and can't wait to return to my career!
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Associate Relationship ManagerCognizantAtlanta, Ga, Us -
Mba Summer Intern - Marketing & Customer ExperienceKimberly-Clark Professional May 2024 - Aug 2024Roswell, Georgia, United States• Engineered a strategic framework and articulated key recommendations for the initiation and execution of a robust customer retention program, aimed at bolstering customer loyalty and diminishing attrition, to ultimately protect annual revenues in excess of $27.4M• Pioneered customer segmentation analysis and synthesized cutting-edge customer segment research into a Chooser Playbook, aimed to equip the Category & Marketing teams with actionable insights & learnings to support revenue… Show more • Engineered a strategic framework and articulated key recommendations for the initiation and execution of a robust customer retention program, aimed at bolstering customer loyalty and diminishing attrition, to ultimately protect annual revenues in excess of $27.4M• Pioneered customer segmentation analysis and synthesized cutting-edge customer segment research into a Chooser Playbook, aimed to equip the Category & Marketing teams with actionable insights & learnings to support revenue growth of $18.5M Show less -
Account ExecutiveNext Marketing Apr 2022 - Aug 2023Norcross, Georgia, United States• Built a comprehensive 5-year business case with escalating annual budgets ranging between $350K to $1M for a S&P 500 client that sought to identify and procure marketing assets throughout the professional golf industry • Led a $200K creative campaign refresh of a Fortune 500 client's static and digital marketing assets deployed at Mercedes-Benz Stadium across a 14-month timespan • Supported the negotiation and completion of an asset swap of marketing deliverables collectively valued… Show more • Built a comprehensive 5-year business case with escalating annual budgets ranging between $350K to $1M for a S&P 500 client that sought to identify and procure marketing assets throughout the professional golf industry • Led a $200K creative campaign refresh of a Fortune 500 client's static and digital marketing assets deployed at Mercedes-Benz Stadium across a 14-month timespan • Supported the negotiation and completion of an asset swap of marketing deliverables collectively valued at $350K between a Fortune 500 client, the Atlanta Falcons, and the Atlanta United Football Club• Managed and executed 8 events and experiential campaigns at client-sponsored venues throughout the United States that resulted in a cumulative agency revenue of $195K Show less -
Legal Services Product ManagerTarkenton Companies Aug 2020 - Dec 2021Atlanta, Georgia, United States• Spearheaded the initial product development of Upnetic’s Legal Services and a subsequent innovation of service delivery to minimize client touchpoints & agent occupancy rates• Resolved escalated service delivery cases between clients and legal service providers and drove a 65% decrease in agents’ call escalations in conjunction with Upnetic’s partners at Legal Club of America• Integrated call analytics into Customer Service decision-making procedures using the Dialpad Contact Center… Show more • Spearheaded the initial product development of Upnetic’s Legal Services and a subsequent innovation of service delivery to minimize client touchpoints & agent occupancy rates• Resolved escalated service delivery cases between clients and legal service providers and drove a 65% decrease in agents’ call escalations in conjunction with Upnetic’s partners at Legal Club of America• Integrated call analytics into Customer Service decision-making procedures using the Dialpad Contact Center Interactive Voice Response (IVR) system• Addressed weekly ad hoc requests, such as conducting quality assurance audits of Upnetic’s small business services and testing the viability of its online products and SAAS solutions Show less -
Business ConsultantTarkenton Companies Aug 2019 - Aug 2020Greater Atlanta Area• Consulted and advised 1,500+ business owners and start-ups regarding a wide variety of small business topics, including the flurry of congressional legislation impacting small businesses during the COVID-19 pandemic• Coordinated with company leadership to develop a How to Start a Business eBook on behalf of Automatic Data Processing, Inc. (ADP) and the U.S. Chamber of Commerce -
Financial Planning InternStable Waters Financial, Llc Aug 2018 - Dec 2018Athens, Georgia Area• Developed financial plans for 3 to 4 client cases with direct guidance from the Director of Financial Planning and Principal Advisor• Thoroughly trained on eMoney Advisor and Redtail software -
International Sales InternSouthwire Company May 2018 - Aug 2018Carrollton, Georgia• Designed and executed a revision of the International Wire & Cable (IWC) Department's customer order information compartmentalization and structure • Amended IWC’s mass data management of customer orders in order to advance the department's Net Promoter Score -
MemberStudent Business Services Co-Op Of Athens Jun 2016 - Aug 2016Athens, Georgia Area• Transcribed for various financial institutions, advisors, and consultants subscribed to the Copy-Talk Mobile Scribe service.
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Front Service ClerkPublix Super Markets May 2013 - Aug 2013Newnan, GeorgiaDeveloped advanced customer service skills and assisted customers with shopping needs as a floor agent.
Parker Steed Education Details
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Strategy And Innovation; Business Analytics -
International Relations And Affairs -
3.25 Cumulative Gpa -
Economics
Frequently Asked Questions about Parker Steed
What company does Parker Steed work for?
Parker Steed works for Cognizant
What is Parker Steed's role at the current company?
Parker Steed's current role is Associate Relationship Manager.
What schools did Parker Steed attend?
Parker Steed attended Georgia Tech Scheller College Of Business, The University Of Georgia, University Of Georgia - Terry College Of Business, Leopold-Franzens Universität Innsbruck.
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Parker Steed
Student | Financial Economics | Event Services At Brigham Young University-IdahoRexburg, Id -
Parker Steed
Nashville, Tn -
Parker Steed
Profitable Relationship Builder Focusing On Data-Driven Approaches And Machine Learning To Optimize Customer JourneysAlbany, Ca1micronotes.com2 +161740XXXXX
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