• Recruit and manage a team of Data Analysts and Product Owners (15+ members) with work in multiple domains: Marketing, E-wallet, Risk Management and Ecosystem (Billing, OTA, Ride-Hailing, Ecommerce)• Manage communications with C-level and stakeholders across the company, define data project scopes and supervise projects implementation• Lead the implementation of 70+ performance dashboards, data dictionaries and metadata catalogs• Guide data team to perform customer segmentation, analyze sale funnel and customer journey and drive improvements of product features, UI/UX or sale revenue by applying those analyses in the decision-making process

• Researched and implemented the first Next Best Offer, a ML-driven lead management function as core modules for the bank-wide developmental CRM system• Built digital acquisition ML model for the strategic project with Fintech partner One Mount to find the most potential targets among 10M+ customers and acquire them with AI-supported eKYC service• Built sales turnover models for SME customers and acquisition models for SME customers

• Built income prediction models with various ML algorithms to accurately classify incomes of 8M+ Techcombank’s customers based on their product penetration rates and financial behaviors• Developed safe, and scalable data transferring pipeline for operational purposes of the partnership between Techcombank and One Mount