Account Executive
CurrentAs an Account Executive, I continuously hone my skills in Project management and Client service. This role has allowed me to gain hands-on experience in both Digital campaigns and E-commerce. Additionally, I mentor 1-2 interns, guiding them in debriefing, planning, and problem-solving to enhance their individual performance.1/ Knorr 2024: Cùng Con Tìm Tết Tuổi Thơ - Đậm đà mình nấu, Tết vui diệu kỳBSI Top 10 Campaign (Jan’2024, BuzzMetrics)Main responsibility:- Video Tik Tok Recap, Capcut Template, Digital Advent Calendar - Instagram, Social Posts.Learning Point:- Experienced in Production process: producing a 5-minute film;- Managed the delivery of diverse content and visuals across platforms by ensuring timely delivery and high-quality execution;- Experienced in content and visual planning.2/ Knorr 2023: Nêm Knorr - Đậm đà vị xương thịt, Canh ấm ngon xuýt xoaMain responsibility:- Bumper 6s & Adaptation - launched on Facebook, Youtube, Tik Tok.Learning Point:- First-time experience in the production process: from pre-production (storyboard, fitting, etc.) to post- production (online, offline).3/ Ecommerce WorkstreamMain responsibility:- Drove leading brands to achieve targets monthly on E-commerce through CPAS & Banner. - Quantity: ~3,500 assets/month.Learning Point:- Ecommerce learning: Guideline, Commercial, Content & Visual;- Developed a new CPAS guideline for all Unilever brands on Ecommerce.