César Queiroz Email & Phone Number

São Paulo Area, Brazil

We love to understand people and groups.We came up in the same way as tribes learning how to survive, as engineers working on similar problems, as programmers developing a new software: in a process of collective learning.

Belo Horizonte Area, Brazil

It’s just a blast to have the privilege to share what I have been learning. Interacting with and expanding students view on Brand Strategy isn’t just exciting, It is deeply rewarding.

Berkeley, Ca, Us And Belo Horizonte Area, Brazil

Launched joint venture in advance of the 2014 World Cup and 2016 Summer Olympic Games in Brazil to provide a comprehensive range of services from strategic brand exposure to in-market activation. This partnership will also allow brands to receive a cross-cultural perspective as well as full implementation services.

Belo Horizonte Area, Brazil

I believe in brand building. I am part of the team who brings the ‘Branding Minas’ event to Minas Gerais state in Brazil. I love to expand executive’s view on how brands can help companies achieve its purpose.

Belo Horizonte Area, Brazil

My role at 2DA is to help companies find who they are so they can be unique and relevant. What I do is to go deep in their values, beliefs, behavior, personality, vision, passion and talents. What moves me is the desire and fascination to reveal what is hidden and make it visible into a meaningful engine for change and relationship.Summing up:Organization essence and DNA research;Qualitative consumer research and insights;Competitive and category analysis;Brand positioning strategy development;Business concept innovation.

I helped and supported decision makers so the company could keep ahead in the market. Through sensemaking and knowledge creation decisions were improved and better made. The challenge to figure out competitors, trends and consumers drives me crazy.In Short:Key Intelligent Topics identification;Classification structure development for information retrieval;Primary and secondary data collection and analysis;Intelligence services and products distribution.

Strategic Information Management

Dissertation titled: "Information needs assessment from a process mapping perspective applied to a cosmetic company."

Advertising

Activities and Societies: Advertising Experimental TeamDissertation titled "The fashion and communication field interfaces: A study.

International Relations

Education record

Activities and Societies: Tracking, Choir, Creative TeamNew Mexico, United States.