Qiuyu Chen is a Branding Manager, Creative Copy, Marketing Researcher.
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Branding ManagerErka Media|二咖传媒 Aug 2019 - Jun 2020Los Angeles, California, United States主要服务客户: Anastasia Beverly Hills / 欧莱雅 / YSL 品牌月度方案策划书写、项目提案沟通、品牌推广创意 所获成绩:i) 带领ABH首次入驻中国各大媒体平台，提升曝光量和消费者品牌意识。ii) 完成每月推广创意策划及内容热点选择，配合媒体计划定期输出。 iii)从品牌管理角度给出合理化建议， 定期分析市场情况,并提出有效推广方案; iiii)负责品牌相关整合营销活动的策划及实施;负责品牌及产品广告的创意对接管理 -
Senior CreativeBlacksmith Agency Jul 2017 - Jul 2019Shanghai, China主要服务客户: 顺丰 必胜客 肯德基 新秀丽 Peets Coffee 锐步 乔丹创意策划书写、社交内容撰写、策划提案、组织组内学习创意案例 所获成绩:i) 带领创意团队赢得必胜客早餐提案，锐步整年微信提案。ii) 策划主笔完成必胜客春夏新品、早餐系列、顺丰圣诞系列等多篇100k阅读微信文章。iii) 参与社交创意内容征集及制作，完成多个趣味H5案例及线下popup store活 动 -
Application Creative CoordinatorGoogle Apr 2019 - Jun 2019Shanghai, China -
Creative SpecialistMailman Jan 2017 - Jul 2017Shanghai, China主要服务客户:美国旅游局 芝加哥旅游局 澳大利亚旅游局 双微创意文案书写发布、沟通设计完成日常内容策划。 所获成绩:i) 带领芝加哥旅游局团队在2018.3月内提高KPI 240%。ii) 策划主笔完成纽约旅游局邮轮系列微信文章书写，获得高浏览量点赞量 -
Photographer And SalesSeatle Tourism Jun 2016 - Aug 2016美国 大西雅图地区美国西雅图旅游局 Underground Tour 帮助游客了解环境拍摄人像，协助团队提高销售业绩完善销售环境。所获成绩:i) 短时间内融入团队完成销售指数ii) 组织多次team building及team training，协助组长调整工作内容。
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Creative CopyBluefocus Jan 2015 - May 2015Beijing-协助流程经理，协调各事业部预约设计师、文案工时，申报国内外创意奖项、协助推进项目进行; -协助创意群总监沟通客户、分析竞品、参与项目Brainstorming，客户包括捷豹路虎、克莱斯勒等等 -
InternshipZenith España Jun 2013 - Aug 2014中国 上海- Oversaw creative consultations with account teams to assure appropriate creative strategies- Insured the timely development and execution of plan, campaigns, and projects
Qiuyu Chen Skills
Qiuyu Chen Education Details
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Project Management -
Advertising -
Advertising
Frequently Asked Questions about Qiuyu Chen
What is Qiuyu Chen's role at the current company?
Qiuyu Chen's current role is Branding Manager, Creative Copy, Marketing Researcher.
What schools did Qiuyu Chen attend?
Qiuyu Chen attended California Institute Of Advanced Management (Ciam), University Of Illinois At Urbana-Champaign, Communication University Of China.
What skills is Qiuyu Chen known for?
Qiuyu Chen has skills like 刊登广告, 营销传播, 社交网路营销, 社交媒体, 数字化营销, 公共关系, 社交网络, 网络广告, 活动策划, Microsoft Powerpoint, Marketing Communications, Event Planning.
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