Quentin Liang Email & Phone Number

Biel/Bienne, Be, Ch

Lengnau, Berne, Switzerland

- Elaborate global data-driven customer experience strategy & roadmap- Lead global customer data strategy & guidelines across customer lifecycle - Define technology and data enabler implementation roadmap- Drive retail digital transformation initiatives- Accompany Chinese market digital initiatives

Shanghai, China

- Define new business offers for Luxury & Retail industry- Broaden client portfolio in Luxury & Retail industry- Develop digital solution offers for custome experience & precision marketing related topics- Team/Project management

Paris Area, France

Subjects: CRM, customer experience, S&OP, ERP, demand planning- Elaborate business plans(P&L) for digital transformation projects- Host workshops with business&IS stakeholders- Define project governance&organization, business KPI and roadmap- Define business strategy, process and management rules- Elaborate RFP for technical solution selection- Supervise project overall progress- Team management

Paris Area, France

- Nissan digital customer Journey strategy based on a pan-European vision up to 2020 ° Digital transformation covering all potential touch points interacting with prospects or Nissan owners ° Coordination and alignment with different departments (Retail, IS, CRM, After sales, Customer quality etc.) ° Explore new technologies by aid of PoC- Digitize different touch points for Nissan stand on "big 3" (Paris, Geneva & Frankfort) motor shows ° Brief and follow up digital agency for app development ° Project coordination- Digital lead management ° Ensure the quality of lead generated from digital touch points ° Optimize business lead generation with the help of new online marketing tool on pan-European Nissan websites- Retail digitalization ° Strategy of digital transformation in dealerships covering from digital content creation to app implementation to meet new customer's expectations ° Virtual showroom deployment that allows Nissan website visitors to get an online car demonstration managed by call center agents ° Digitalize after sales customer journey - Mobile strategy

Paris Area, France

- Coordinate and manage the roll-out of new clienteling & POS tools in Cartier boutiques- Define and formalize business requirements for new digital-in-store applications & tools- Organize, lead & promote digital in-stores application&tools' deployment in all Cartier subsidiaries worldwide- Create and animate this new digital community in Cartier boutiques - Research and identify new digital Omni-channel opportunities to enrich the client retail experience in boutiques and contribute to enhance the client-brand interaction via different digital tools- Collaborate with digital agencies to produce new smartphone applications in favor of enhancing brand internal communication- Initiate and organize brainstorming sessions to set up new digital strategy for Cartier boutiques

Paris Area, France

- Design, develop and implement digital strategies and communication concepts- Strategic&operational consulting- E-reputation study&research- Management and coordination of digital projects- Coordination between French team and Chinese team- Social media community management - Digital event organisation for the luxury brandsKey clients: Printemps Paris, L'Occitane, Van Cleef & Arpels, Vaux le Vicomte, GrDF, Parnasse

Paris Area, France

- Listening to clients and understanding their needs- Set-up of marketing strategies (acquisition and loyalty system)- Conception of E-CRM operation mechanics- Follow-up of different on-line communication leverages & analysis of operation results- Preparing and introducing the post-operation reports to clients- Analysis of cybernaut profiles and behaviors & optimization of operation quality- Quotation of operation budgetsKey clients: SFR, Sofinco