Quinn O'Brien

Quinn O'Brien Email and Phone Number

Chief Marketing Officer, Carnegie Learning @ Carnegie Learning
Quinn O'Brien's Location
Raleigh-Durham-Chapel Hill Area, United States, United States
Quinn O'Brien's Contact Details
About Quinn O'Brien

As a results-driven Chief Marketing Officer with over 20 years in B2B marketing, I’m passionate about using innovative marketing strategies to transform global brands, fuel growth, and improve profitability.𝐂𝐚𝐫𝐧𝐞𝐠𝐢𝐞 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 | 𝐂𝐡𝐢𝐞𝐟 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐎𝐟𝐟𝐢𝐜𝐞𝐫Contributing to double-digit revenue growth and significant margin improvements. Positioning Carnegie Learning as the edtech leader of choice for K-12 districts across North America. Implementing AI-enabled marketing strategies that boost customer acquisition, retention, and expansion.𝐋𝐞𝐧𝐨𝐯𝐨 | 𝐕𝐢𝐜𝐞 𝐏𝐫𝐞𝐬𝐢𝐝𝐞𝐧𝐭 𝐨𝐟 𝐆𝐥𝐨𝐛𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠Led corporate marketing for a $70 billion tech giant, transforming Lenovo from a device manufacturer to a global AI and solutions leader. Drove growth across 180 countries, navigating complex geopolitical landscapes. Launched global campaigns that significantly increased brand awareness and market penetration.𝐂𝐫𝐚𝐟𝐭 𝐖𝐨𝐫𝐥𝐝𝐰𝐢𝐝𝐞 (𝐏𝐚𝐫𝐭 𝐨𝐟 𝐌𝐜𝐂𝐚𝐧𝐧 𝐄𝐫𝐢𝐜𝐤𝐬𝐨𝐧) | 𝐂𝐨-𝐅𝐨𝐮𝐧𝐝𝐞𝐫Founded and scaled a global design and production agency, turning it into a company that today has over 1,000 employees across 120 markets. Developed scalable processes enhancing operational efficiency and client satisfaction. Delivered high-quality solutions to a diverse, international client base.𝐎𝐠𝐢𝐥𝐯𝐲 & 𝐌𝐚𝐭𝐡𝐞𝐫 | 𝐌𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫Played a critical leadership role on the IBM account, driving a multi-year global brand transformation. Influenced over 400,000 employees and millions of customers worldwide. Led integrated marketing campaigns driving significant increases in engagement and sales.𝐂𝐨𝐫𝐞 𝐂𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐢𝐞𝐬Global MarketingStrategic Marketing LeadershipAI-Enabled MarketingBrand Transformation & PositioningDemand Generation & Growth MarketingCross-Cultural Team ManagementData-Driven Decision MakingCustomer Acquisition & RetentionInnovative Go-to-Market StrategiesDigital TransformationStakeholder Engagement

Quinn O'Brien's Current Company Details
Carnegie Learning

Carnegie Learning

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Chief Marketing Officer, Carnegie Learning
Quinn O'Brien Work Experience Details
  • Carnegie Learning
    Chief Marketing Officer
    Carnegie Learning Mar 2022 - Present
    Pittsburgh, Pa, Us
    Currently the Chief Marketing Officer at Carnegie Learning, a 1,000 person private equity backed K-12 ed-tech company. Carnegie offers core curriculum solutions (spanning software, textbooks, and services) across math, literacy, and world languages plus a range of supplemental SaaS products.Responsible for all marketing disciplines including customer marketing, product marketing, lead/demand gen, brand, communications, events, web, design, digital, and sales enablement. Reports to the CEO, sits on the company's Executive Leadership Team, and shares responsibility for delivery of the full company P&L.
  • Truentity
    Strategic Advisor
    Truentity Aug 2020 - Present
    Raleigh, Nc, Us
    Strategic Advisor at Truentity, an early-stage med-tech company with a mission of eliminating the medication errors that impact millions of lives each year.
  • Duke University - The Fuqua School Of Business
    Guest Lecturer
    Duke University - The Fuqua School Of Business Jul 2019 - Present
    Durham, Nc, Us
    Guest lecturer at the Fuqua Business School at Duke University focused on Global Marketing, Product Marketing, and Brand Management.
  • Lenovo
    Vice President, Global Marketing
    Lenovo Jun 2018 - Mar 2022
    Morrisville, Nc, Us
    Drove Lenovo transformation from a device company to a global Solutions leader. Deeply focused on building excitement and demand for Lenovo Smarter technology - Cloud, Edge, IoT, AI, 5G, Supercomputing - and using it to tackle the biggest issues in Education, Healthcare, and the Environment.* Led the Global Marketing Leadership Team responsible for re-positioning the brand and driving a return on the $1B+ annual marketing investment. * Directly managed a team of 100+ global marketers with hubs in US, China and India * Drove the largest brand-to-demand marketing effort in company history across 180 markets and all audience segments: B2C, B2B, Channel, Employees, Investors, Analysts* Created Lenovo’s first Brand Purpose: ‘To deliver Smarter technology for all’, gaining approval from Board, CEO and Executive Leadership across the company* Partnered closely with product development & product marketing to bring Smarter technology to market* Achieved significant growth in global reputation, awareness, consideration, preference, premium, purchase intent and revenue - significantly outpacing competitors that spend up to 10x in marketing* Created the company’s first in-house agency delivering 3,000 projects and saving $5M+ annually* Built a high-performance global team that won the prestigious Chairman’s Team Excellence award in 2019/20 reflecting our contribution to the growth of the company* Appointed to the Digital Transformation Council, focused on driving a company-wide digital transformation with particular focus on Martech strategy and execution* Selected to the Global Leadership Team representing the 100 most impactful Lenovo Executives globally
  • Lenovo
    Vice President, Global Branding
    Lenovo Nov 2013 - Jun 2018
    Morrisville, Nc, Us
    Recruited to lead global brand strategy, content development and design. Orchestrated the full rebranding of the corporate identity for the company, including the introduction of the first new company logo in 10 years. * Guided and positioned Lenovo to be named one of Interbrand’s 100 Best Global Brands valued at $4B. * Achieved recognition as one of the 10 most Dynamic Global Brands (IPG Mediabrands), one of the 50 Most Innovative Brands (Boston Consulting Group) and one of the 100 Most Sustainable Brands (Corporate Knights).
  • University Of North Carolina At Chapel Hill
    Guest Lecturer
    University Of North Carolina At Chapel Hill Sep 2017 - Mar 2022
    Chapel Hill, Nc, Us
    Working with UNC graduate and undergraduate Marketing students. Involves classroom lectures, case study development and student-lead programs at Lenovo.
  • Craft Ww
    Co-Founder, Craft Design & Production
    Craft Ww Sep 2011 - Nov 2013
    New York, Ny, Us
    With a co-founder, secured funding and launched a global design and production agency. Hired management team and scaled up business to drive double-digit revenue growth.* Launched a start-up business that today has 1,000+ employees in 120 markets.* Secured $30M+ in annual revenue by pitching and personally onboarding General Motors as first major global client.* Implemented global processes, a martech toolset and an innovative financial model, enabling immediate competition with highly established and respected competitors.
  • Ogilvy & Mather
    Global Managing Director
    Ogilvy & Mather Mar 2000 - Sep 2011
    New York, Ny, Us
    Held a wide range of leadership roles at Ogilvy, one of the world's top global ad agencies. Highlights include:* For IBM, Ogilvy's largest global client, led marketing for Corporate, Software, PCs and Life Sciences. As part of the Ogilvy executive team drove a new brand positioning for IBM including a complete global rebrand across 160 markets and 400,000 employees.* Founded and ran a regional office for Ogilvy in North Carolina. Won business from IBM, Lenovo, Kodak, Coca-Cola, American Express, British Airways & DuPont. Grew the office to become the 2nd most profitable Ogilvy office globally.* Successfully pitched Global Accounts as a lead member of the Ogilvy and WPP global business development teams, winning major global assignments from Bayer, SC Johnson, UPS and IHG.* Led Global Operations for the RedWorks Design & Production division. Partnered with the CEO to drive RedWorks transformation from a loose network of independent design and production studios into a single highly-marketable integrated global offering* Re-architected and launched a global marketing execution model for Kodak driving 20% in client savings and doubling agency profitability.
  • Prevision Marketing
    Senior Account Supervisor
    Prevision Marketing Mar 1999 - Mar 2000
    Led catalog marketing for the 800 store Things Remembered retail brand. Spent many hours in malls around America crafting punny engravings to go on gifts.
  • Arnold Worldwide
    Account Supervisor
    Arnold Worldwide Sep 1996 - Mar 1999
    Boston, Ma, Us
    Ran direct and digital marketing programs for Volkswagen and Bell Atlantic (now Verizon). * Developed all direct marketing for the iconic 'Drivers Wanted' campaign for VW. * Lead direct and digital marketing for the Bell Atlantic Collect, Calling Card and DSL businesses. * Member of the agency new business development team supporting all pitches.
  • Pamet River Partners
    Account Executive
    Pamet River Partners Sep 1994 - Sep 1996
    One of the founding employees at the agency. * Started as receptionist then grew to manage marketing programs for MCI (now Verizon) and Prodigy. * Created one of the first banners to ever run on the internet. I still kind of miss the receptionist gig.

Quinn O'Brien Skills

Digital Marketing Strategy Integrated Marketing Direct Marketing Digital Strategy Advertising Marketing Crm Creative Strategy Management Online Advertising Strategic Partnerships Marketing Communications Team Leadership P&l Management Digital Media Database Marketing Interactive Advertising Brand Management Negotiation New Business Development Start Ups E Commerce Customer Relationship Management International Program Management Segmentation Business Development Entrepreneurship Leading Transformational Change Turn Around Management Change Management Branding Matrix Management Global Cross Functional Team Leadership Social Media Marketing Strategic M&a Design Brand Strategy Agency Relationship Management Cross Functional Team Leadership Visual Identity Corporate Communications Marketing Strategy B2b Marketing B2c Marketing Marketing Management International Marketing Branding And Identity Marketing Brand Activation

Quinn O'Brien Education Details

  • Boston College
    Boston College
    History

Frequently Asked Questions about Quinn O'Brien

What company does Quinn O'Brien work for?

Quinn O'Brien works for Carnegie Learning

What is Quinn O'Brien's role at the current company?

Quinn O'Brien's current role is Chief Marketing Officer, Carnegie Learning.

What is Quinn O'Brien's email address?

Quinn O'Brien's email address is qo****@****ovo.com

What is Quinn O'Brien's direct phone number?

Quinn O'Brien's direct phone number is +191759*****

What schools did Quinn O'Brien attend?

Quinn O'Brien attended Boston College.

What skills is Quinn O'Brien known for?

Quinn O'Brien has skills like Digital Marketing, Strategy, Integrated Marketing, Direct Marketing, Digital Strategy, Advertising, Marketing, Crm, Creative Strategy, Management, Online Advertising, Strategic Partnerships.

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