As a results-driven Chief Marketing Officer with over 20 years in B2B marketing, Iโm passionate about using innovative marketing strategies to transform global brands, fuel growth, and improve profitability.๐๐๐ซ๐ง๐๐ ๐ข๐ ๐๐๐๐ซ๐ง๐ข๐ง๐ | ๐๐ก๐ข๐๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐๐ข๐๐๐ซContributing to double-digit revenue growth and significant margin improvements. Positioning Carnegie Learning as the edtech leader of choice for K-12 districts across North America. Implementing AI-enabled marketing strategies that boost customer acquisition, retention, and expansion.๐๐๐ง๐จ๐ฏ๐จ | ๐๐ข๐๐ ๐๐ซ๐๐ฌ๐ข๐๐๐ง๐ญ ๐จ๐ ๐๐ฅ๐จ๐๐๐ฅ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ Led corporate marketing for a $70 billion tech giant, transforming Lenovo from a device manufacturer to a global AI and solutions leader. Drove growth across 180 countries, navigating complex geopolitical landscapes. Launched global campaigns that significantly increased brand awareness and market penetration.๐๐ซ๐๐๐ญ ๐๐จ๐ซ๐ฅ๐๐ฐ๐ข๐๐ (๐๐๐ซ๐ญ ๐จ๐ ๐๐๐๐๐ง๐ง ๐๐ซ๐ข๐๐ค๐ฌ๐จ๐ง) | ๐๐จ-๐
๐จ๐ฎ๐ง๐๐๐ซFounded and scaled a global design and production agency, turning it into a company that today has over 1,000 employees across 120 markets. Developed scalable processes enhancing operational efficiency and client satisfaction. Delivered high-quality solutions to a diverse, international client base.๐๐ ๐ข๐ฅ๐ฏ๐ฒ & ๐๐๐ญ๐ก๐๐ซ | ๐๐๐ง๐๐ ๐ข๐ง๐ ๐๐ข๐ซ๐๐๐ญ๐จ๐ซPlayed a critical leadership role on the IBM account, driving a multi-year global brand transformation. Influenced over 400,000 employees and millions of customers worldwide. Led integrated marketing campaigns driving significant increases in engagement and sales.๐๐จ๐ซ๐ ๐๐จ๐ฆ๐ฉ๐๐ญ๐๐ง๐๐ข๐๐ฌGlobal MarketingStrategic Marketing LeadershipAI-Enabled MarketingBrand Transformation & PositioningDemand Generation & Growth MarketingCross-Cultural Team ManagementData-Driven Decision MakingCustomer Acquisition & RetentionInnovative Go-to-Market StrategiesDigital TransformationStakeholder Engagement
Listed skills include Digital Marketing, Strategy, Integrated Marketing, Direct Marketing, and 46 others.