John Quinn Email & Phone Number

Toronto, On, Ca

Greater Toronto Area, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Promoted to a global role to provide strategic counsel and aligned communications strategies for the global Chief Delivery Officer and senior executives leading an organization of 20,000 employees. Developed and implemented the communications framework and governance for the Global Delivery and Manufacturing operations, supporting significant organizational transformation and increasing employee engagement in the mission.Position Highlights:• Led the communications strategy supporting the redesign and rollout of the organization’s transformation into an integrated global operation.• Developed and executed the internal launch of enhanced digital client support processes and technology to increase issue resolution efficiency. • Designed an effective communications approach to support the transition of shared services employees to a strategic outsourcing partner.

Toronto, Canada Area

Reporting to the President of the Canadian operations, led a team of five communications specialists to develop and implement 360-degree external and internal communications strategies and programs. Advised the President and senior leadership team on course of action and communication approaches related to employee engagement, strategic public relations, change and issues management.Position Highlights:• Grew positive media coverage 75% supporting Canada’s go-to-market strategy by creating an external communications program mixing traditional and social media.• Increased media coverage of innovation and business services offerings.• Increased impressions and engagement across Canadian social channels consistently.• Grew employee engagement and understanding of business strategy from 60% to 80% during a period of change.• Optimized internal communications processes, protocols and systems while strengthening functional alignment across a multi-faceted and complex business operation.• Reduced company and functional-level communications email “noise” by 40% through the optimization of internal channels.• Implemented analytics and reporting to assess ongoing internal communications effectiveness.

Provided strategic marketing and communications consulting services to support companies in building and establishing brands and to drive demand generation. Services included ideation and integrated program planning, copywriting and execution in the areas of media relations, digital marketing, social media, advertising, corporate and marketing collateral development.

Toronto, Canada Area

Managed a multi-disciplinary team of public relations, digital and direct marketers and agencies to create air cover programs and assets in support of the regional field marketing and sales efforts. Recruited by SAS Corporate to strengthen the company’s position as the leading business analytics vendor by developing an integrated marketing communications program that included public relations, advertising, digital marketing and social media.Position Highlights:• Increased media coverage by 45% and dominated share-of-voice amongst key competitors.• Influenced over 20% of marketing’s contribution to the sales pipeline through campaigns.• Developed digital marketing programs and assets that delivered better than industry average response results.• Grew executive event attendance by 20% year-over-year.

Toronto, Canada Area

Developed integrated plans and executed brand campaigns that incorporated a mix of marketing communications elements designed to bolster the SAS brand and increase awareness amongst executives in the Canadian market. Increased awareness amongst senior executives in current and prospective customer accounts.

Ba, English Literature

Journalism And Public Relations