Tony (Quoc) Lam Email & Phone Number

Ho Chi Minh City, Vietnam

Industry:✓ Real Estate: Picity condominium (Projects: Picity High Park, Picity Sky Park)✓ Retail Apps: Pin NowBuild & Manage Marketing Dept of 22 staffs, including 5 teams (Event, Video - Design, Digital, PR, Brand).- Develop and implement the company's strategic plan for Pin Now.- Commercial Marketing: Plan & Excute IMC for condominium projects such as: Picity High Park, Picity Sky Park. Marketing materials: perspective pictures, 3D Films, site model, brochure, .... Communication plans, budget management, etc.- Brand Marketing: Plan & excute branded events such as CSR, Mid-autum, ... and corporate events with partners/real estate organizations.- Internal Marketing: Plan & excute internal activities. Support HR in recruiting and training for Marketing new employees.Website for reference: https://pigroups.vn/

Ho Chi Minh City, Vietnam

Brand: PNJ Watch (CK, Longines, Casio, Armani, Silvana, ...) & Cao Fine Jewelry✓ Plan integrated marketing and communication strategies for listed brands.✓ Manage sales & marketing activities implemented by the sales & marketing team, including Occasion, events, promotion, PR, Ads, POSM, Livestream, Brand, and launching new collections ...Website for reference: https://www.pnj.com.vn/dong-ho/ & https://caofinejewellery.com.vn/

Ho Chi Minh City, Vietnam

- Business planning and development. Prepare an annual operating plan and development plan.- Lead and managed sales, brand–marketing, and customer service team to achieve the target. Manage the marketing communications to promote the project and organize many sales events, IMC, PR, Digital, Trade Marketing, …- Build and lead a data-led, digitally savvy, fact-based marketing organization that is empowered with key data flows, dashboards, reports, and insights generation.- Some achievements: developed a property project. Such as Youngtown Tay Bac Sai Gon is successful, sold out 95% (520 products sold out in 3 weeks). Sales Revenue: 580 billion VND.Website for reference: https://thangloigroup.vn/

Ho Chi Minh City

- Develop and implement brand plans and consumer engagement activities to ensure that brand objectives are achieved regarding volume, value, shares, contribution, cash flow, and brand health indicators. - Lead the development of brand strategy, digital commerce strategy, CRM and loyalty strategy, product marketing strategy, store marketing, packaged goods, and visual merchandising.- Some achievements: opened 15 new branches. Planned Digital & ATL & BTL & Execution Plan for launching Restorative collection & Physical Daily Defense. Set up OTC channels successfully with 200 drugstores, 5 medicare, 4 hospitals, 30 famous Dermatologists in Vietnam.Website for reference: https://sakurabeauty.vn/

Ho Chi Minh City

- Be in charge of developing all business strategies, marketing activities, and customer service to build Dat Xanh reputation and achieve the sales target.- Join in developing a property project from designing and marketing to selling and after-selling.- Some achievements: set up process - developed a property project from designing and marketing to selling and after-selling (Green Town Binh Tan, Opal Riverside, Mandarin)

Ho Chi Minh

- Develop and implement brand plans and consumer engagement activities to ensure that brand objectives are achieved in respect of volume, value, shares, contribution, cash flow and brand health indicators (internal & local Fashion in VinDS).- Develop and implement local marketing mix elements (promotion, price management & distribution, ensuring that solutions are developed and adapted to brand guidelines).- Organized success 4 Vincom MegaMall – Grand Opening in 2 months.