Hi there, thank you for checking out my profile! My name is Quoc, or you can call me Tony. I have a passion for sales & marketing.I have more than 12 years of working experience in the Sales and Marketing industry through the following positions: CMO, Project Director, Head of Sales and Marketing, Senior Brand Manager: Retail Fashion, and high-end cosmetics, Real Estate. I am an MKT lecturer, Brand at the University.Time holding the position of director within 9 years: Having excellent team-building ability, managing a team size of about 50 friends. I have gained the following skills:✅ Company's Strategic & Execution plan (8 years)✅ Inspirational leadership (8 years)✅ Highly Standard - Common sense (12 years)✅ Digital Marketing (8 years)✅ Social Media (7 years)✅ Brand (10 years)✅ IMC (8 years)✅ Event (12 years)Reach out to me for collaboration opportunities:Email: lamsanhquoc@gmail.comMobile: +84 964 955 068 (Zalo, Viber, Line)
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Marketing DirectorPi Group May 2022 - Aug 2023Ho Chi Minh City, VietnamIndustry:✓ Real Estate: Picity condominium (Projects: Picity High Park, Picity Sky Park)✓ Retail Apps: Pin NowBuild & Manage Marketing Dept of 22 staffs, including 5 teams (Event, Video - Design, Digital, PR, Brand).- Develop and implement the company's strategic plan for Pin Now.- Commercial Marketing: Plan & Excute IMC for condominium projects such as: Picity High Park, Picity Sky Park. Marketing materials: perspective pictures, 3D Films, site model, brochure, .... Communication plans, budget management, etc.- Brand Marketing: Plan & excute branded events such as CSR, Mid-autum, ... and corporate events with partners/real estate organizations.- Internal Marketing: Plan & excute internal activities. Support HR in recruiting and training for Marketing new employees.Website for reference: https://pigroups.vn/ -
Head Of MarketingPnj Watch Jul 2021 - Feb 2022Ho Chi Minh City, VietnamBrand: PNJ Watch (CK, Longines, Casio, Armani, Silvana, ...) & Cao Fine Jewelry✓ Plan integrated marketing and communication strategies for listed brands.✓ Manage sales & marketing activities implemented by the sales & marketing team, including Occasion, events, promotion, PR, Ads, POSM, Livestream, Brand, and launching new collections ...Website for reference: https://www.pnj.com.vn/dong-ho/ & https://caofinejewellery.com.vn/ -
Head Of Sales & Marketing Cum Project DirectorCông Ty Cổ Phần Địa Ốc Thắng Lợi May 2019 - Feb 2021Ho Chi Minh City, Vietnam- Business planning and development. Prepare an annual operating plan and development plan.- Lead and managed sales, brand–marketing, and customer service team to achieve the target. Manage the marketing communications to promote the project and organize many sales events, IMC, PR, Digital, Trade Marketing, …- Build and lead a data-led, digitally savvy, fact-based marketing organization that is empowered with key data flows, dashboards, reports, and insights generation.- Some achievements: developed a property project. Such as Youngtown Tay Bac Sai Gon is successful, sold out 95% (520 products sold out in 3 weeks). Sales Revenue: 580 billion VND.Website for reference: https://thangloigroup.vn/ -
Chief Marketing OfficerSakura Beauty Solution 2017 - Apr 2019Ho Chi Minh City- Develop and implement brand plans and consumer engagement activities to ensure that brand objectives are achieved regarding volume, value, shares, contribution, cash flow, and brand health indicators. - Lead the development of brand strategy, digital commerce strategy, CRM and loyalty strategy, product marketing strategy, store marketing, packaged goods, and visual merchandising.- Some achievements: opened 15 new branches. Planned Digital & ATL & BTL & Execution Plan for launching Restorative collection & Physical Daily Defense. Set up OTC channels successfully with 200 drugstores, 5 medicare, 4 hospitals, 30 famous Dermatologists in Vietnam.Website for reference: https://sakurabeauty.vn/ -
Marketing DirectorĐất Xanh Đông Nam Bộ Oct 2015 - Oct 2017Ho Chi Minh City- Be in charge of developing all business strategies, marketing activities, and customer service to build Dat Xanh reputation and achieve the sales target.- Join in developing a property project from designing and marketing to selling and after-selling.- Some achievements: set up process - developed a property project from designing and marketing to selling and after-selling (Green Town Binh Tan, Opal Riverside, Mandarin) -
Senior Brand ManagerVinds (Vingroup) 2012 - 2015Ho Chi Minh- Develop and implement brand plans and consumer engagement activities to ensure that brand objectives are achieved in respect of volume, value, shares, contribution, cash flow and brand health indicators (internal & local Fashion in VinDS).- Develop and implement local marketing mix elements (promotion, price management & distribution, ensuring that solutions are developed and adapted to brand guidelines).- Organized success 4 Vincom MegaMall – Grand Opening in 2 months.
Tony (Quoc) Lam Education Details
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University Of Finance & MarketingBusiness Administration And Management, General
Frequently Asked Questions about Tony (Quoc) Lam
What is Tony (Quoc) Lam's role at the current company?
Tony (Quoc) Lam's current role is Director, Sales & Marketing | Cosmetic & Fashion & Real Estate.
What schools did Tony (Quoc) Lam attend?
Tony (Quoc) Lam attended University Of Finance & Marketing.
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